Paid Search Specialist

Paid Search Specialist

Our client, a media agency, is looking for a Paid Search Specialist to join the Boston team.

Reporting directly to the Global Head of Search, we are seeking a highly motivated and detail-oriented individual to join our Paid Search team. As a Paid Search Specialist you will help execute high-level account campaign strategies into optimizations which directly affect campaign performance and team success. You will regularly analyze and interpret data, discover and address opportunities, collaborate on campaign strategy with clients and the SEM team, formulate and test hypothesis as well as give critical insights on campaign activity and performance.

At least two years of experience working in a similar role as a Search Account Specialist or Marketing Analyst on biddable media campaigns is required.

Proficiency in working with all Google & Bing Ads products, Google Analytics 4, as well as working knowledge of Excel & Google Sheets as it relates to SEM is preferred. Candidates with experience working on biddable media campaigns will be considered. Previous SEO and Content Marketing experience is a plus.

• Interpret all analytical data as requested by senior team.
• Contributor to management team, providing insights to develop strategy, reports and projections.
• Assist in training new hires and support their development.
• First point of contact for account assistance requested by the team.
• Participate in regular check-in meetings with the Global Head of Search to review internal monthly and quarterly account data insights reporting.
• Assist in execution of any projects or tasks outside of those required of normal account responsibilities.

• 2+ years of experience in SEM, Biddable Media or Marketing Analyst role.
• Interest and passion for analysing campaigns and driving best outcomes.
• Awareness of media trends and interest in business and finance.
• Proficiency in Microsoft and Google Suite, especially Excel.
• Digital marketing certifications such as Google Ads or Bing.

• Meticulous attention to detail.
• Team player with eagerness to collaborate.
• Sound decision-making in deadline-driven situations.
• Can‑do attitude, professional standards, flexibility and self‑motivation.

• Supportive, friendly colleagues who work together to achieve shared goals.
• Competitive salary and discretionary bonus.
• Healthcare coverage including medical, dental, vision, life cover and paid parental leave.
• 401(k) match.
• 16 days paid time off, separate from holidays and sick time.
• Career growth opportunities: recognition, rewards, training and support for advancement.
• Dynamic and innovative work environment within a contemporary, team‑focused, forward‑thinking company.

• Seniority level:
  Entry level
• Employment type:
  
  Full-time
• Job function:
  Marketing and Sales
• Industries:
  Staff recruiting

This role requires 3 days in the office in Boston.