E-Commerce Merchandising Manager

In office requirements:
This is a hybrid role based out of our Boston office (4 days/week in office, 1 day/week remote)

At this time, Wayfair will not sponsor applicants for this position for the following work visas: F1-OPT, STEM OPT EAD, H-1B, H-1B1, E-3, O-1, J-1, or TN.

When you shop online, do you think about how customers navigate large product assortments—and how the right merchandising strategies can make the difference between bounce and conversion? Are you excited by the opportunity to use data, user behavior insights, and cross-functional influence to shape a world-class digital shopping experience? If so, we’d love to talk.

Wayfair is looking for a Product Merchandising Manager to lead strategic site experience initiatives across our digital storefront. In this role, you'll own a major portion of our product catalog and will be responsible for building and optimizing how products are presented, filtered, and discovered across  You'll serve as the go‑to person for both business insights and execution excellence within your vertical, acting as a strategic thought partner to category management, product, and analytics.

You’ll manage and develop a team of high‑performing merchandising associates and oversee projects designed to improve discoverability, conversion, and the customer experience. You’ll leverage site performance data and customer behavior signals to drive meaningful change, with the autonomy to test, iterate, and scale best‑in‑class merchandising practices across your categories.

• Own the merchandising strategy and execution for a major vertical or category group, overseeing both day‑to‑day maintenance and longer‑term site experience innovation.
• Coach, mentor, and manage a team of merchandising associates, helping them grow through feedback, development, and stretch opportunities.
• Develop and execute roadmap initiatives that improve product discovery, filtering, category clarity, and conversion.
• Partner cross‑functionally with Category Management, Product, Analytics, and Engineering to build a cohesive shopping journey and customer experience.
• Analyze site metrics and customer behavior to identify high‑impact merchandising opportunities and develop data‑informed business cases for action.
• Lead A/B tests and merchandising pilots that challenge the status quo, with a focus on measurable outcomes.
• Communicate merchandising insights and performance trends with stakeholders and leadership to drive alignment and visibility.
• Serve as a merchandising advocate and voice of the customer within your vertical, identifying gaps and surfacing long‑term opportunities.

• 5+ years of experience in digital merchandising, product management, site experience, or a related field
• Bachelor’s degree (or equivalent experience)
• Excellent communication, presentation, and cross‑functional influence skills
• Proven leadership experience managing and developing a team
• Highly organized and process‑driven, with a demonstrated ability to prioritize and multitask in a fast‑paced, entrepreneurial environment
• Strong analytical skills; comfort working with data sets to inform decisions
• Comfortable evaluating trade‑offs and making strategic decisions
• Familiarity with technical tools and platforms; experience with SQL, Google Big Query, or data visualization tools (Looker, Tableau, etc.) is a plus
• A proactive mindset with a bias toward ownership and continuous improvement

• Full health benefits available (Medical, Dental, Vision, HSA/FSA) on day one for eligible employees.
• No-cost access to 2nd.
  
  MD, a virtual expert medical consultation and navigation service.
• Global Traveler Health Insurance through Geo Blue.
• 24/7 access to mental, financial, physical and emotional wellbeing support, plus an enhanced offering of therapy and coaching.
• Automatic enrollment into Basic Life and Accidental Death & Disability Insurance.
• 401(k) matching with immediate vesting.
• Paid Parental Leave, Surrogacy & Adoption Reimbursement and Caregiver Services.
• Tuition Reimbursement.
• Wayfair Employee Discount.
• Gym/Fitness Discounts (Wellhub and varying regional memberships).
• Exclusive access to…