Associate Director, Digital Product Management

Company Description

Digitas is the Networked Experience Agency, built on the vision that we create magnetic experiences that earn the right for brands to exist in human networks. Today, and tomorrow. We deliver Networked Experiences by leveraging comprehensive data, technology, creative, media and strategy capabilities. Digitas delivers ambitious outcomes via unique solutions that include Creative Experiences, Integrated Media, Addressable Relationships, Social Marketing and Total Commerce.

Celebrated by AdAge as Data and Insights Agency of the Year, U.S Campaign’s Brand Experience Agency of the Year, Media Network of the Year and celebrated by Forrester and Gartner, Digitas serves the world’s leading brands through a global network comprised of more than 5,500 employees across over 65 offices in 43 countries.

Associate Director, Digital Product Management

Digitas is looking for an outstanding Associate Director, Digital Product Management – someone who can join a new or existing digital project and drive it forward as the Technology Lead from documenting user stories to shipping code. Sound like you? Read on.

The Digital Product Management practice provides traditional product management and business analysis support (requirements gathering and specification documentation), as well as technology strategy services (e.g. technology assessments and vendor evaluations) to support programs across clients within the agency. These programs range from marketing communication to data engineering to emerging technology. Client-driven digital tasks are increasing in scope and complexity and the need for effective tech leadership and product management skills has never been greater to deliver on those needs.

As an Associate Director, Digital Product Management, you’ll lead product roadmaps from inception through implementation on a range of highly dynamic digital projects and initiatives within our client portfolio. Learning on the job and becoming an expert in any industry or product in order to offer immediate value is critical to your role.

• Leading all aspects of technical discovery, strategy, definition, and delivery of client projects that includes:
  • Requirements gathering through analysis of the project goals and the client's digital ecosystem, background research, and working sessions/interviews with internal and external stakeholders.
  • Strategic leadership throughout initial project discovery phase including, facilitating workshops, synthesizing findings and creation of potential paths to success in collaboration with the Experience Design team.
  • Building client relationships and trust to act as extension of their team
  • Conducting client walkthroughs of requirements, technology recommendations/POVs and/or live demonstrations of working functionality and capturing feedback.
  • Partner with client and project teams to define product roadmaps.
  • Auditing and analysis of technologies and vendors under consideration for project solutions.
  • Ensuring any necessary governance or compliance regulations are considered and followed.
• Leading teams of technologists including;
  Digital Product Managers, Architects/Engineers, and QA Engineers and Analysts – both onshore and offshore – in delivering the high quality technology solutions to our clients through the SDLC process.
  • Communicating requirements and functional specifications as well as responding to requests for clarification and deeper analysis with the Development Teams.
  • Partnering with the QA teams by reviewing and providing feedback on test cases, logging, and triaging defects as well as keeping documentation up-to-date.
  • Oversee release process in conjunction with tech partners and Dev Ops teams.
• Partnering with the Project Manager in scope definition, prioritization of requirements, identifying project tasks, time estimates, assumptions, risks, and dependencies
• Guiding Experience Designers (XD), Art Directors and Copywriters in the detailed design phase of projects and providing concise accurate feedback to help align with the requirements.
• Partnering with the Account Team in managing client stakeholders by providing…