Senior Paid Social Enablement Manager

Job Description

As the Paid Social Media Enablement Manager, you will play a vital role in strengthening the structure, governance, and strategic alignment that supports our global paid social media efforts. Rather than leading campaigns directly, your work will focus on enabling success by collaborating with internal teams, platform partners, and external consultants to streamline execution, share findings, and ensure global consistency. This role offers an excellent opportunity for someone who thrives at the intersection of people, processes, and platforms and wants to help build the systems behind impactful media work.

The position is a short‑term contract that will run through the end of October 2026, depending on business needs.

• Support Global Governance & Policy Adherence – partner with internal collaborators to consult on traffic light policies and ensure global governance frameworks are applied consistently across paid social campaigns.
• Drive Platform Partnerships & Coordination – in tandem with the Media Partnerships team, handle relationships with global platform partners (You Tube/Google, Meta, Tik Tok, etc.), surfacing innovation opportunities, resolving blockers, and coordinating global alignment.
• Facilitate Paid & Organic Social Integration – help connect teams across Paid and Organic Social by sharing takeaways, testing outcomes, and integrated guidelines.
• Maintain Documentation & Knowledge Repositories – own global documentation of campaign testing roadmaps, platform pricing nuances, and activation procedures to enable consistency and clarity across markets.
• Lead Playback Sharing & Stakeholder Communication – organize and socialize key campaign playbacks, insights, and platform updates with internal partners and local market teams.
• Handle 3rd Party Collaboration – coordinate with external consulting partners (e.g., LDS, global advisors) on research, frameworks, and special projects that support paid social media maturity.
• Support Strategic Platform Identification & Innovation – track new opportunities across emerging platforms and tools, helping assess fit and readiness for global scaling.

• Proven experience keeping multiple collaborators aligned, information organized, and processes running smoothly—ideally in a fast‑paced, global environment.
• Skilled in creating enterprise media taxonomies that align with paid social media buying platforms, media agency workflows, and strategic marketing plans.
• Proficient in deploying, developing, and sustaining data sources that interface with paid media platforms using Conversions APIs, App SDKs, product feeds, offline data, and customer lists for retargeting and audience modeling.
• Experience in overseeing projects within complex, global organizations by collaborating with product teams, engineering, external partners, and marketing departments.
• Strong communication and synthesis skills with the ability to align global collaborators.
• A proactive approach, able to identify gaps and help build systems that scale.

There is no relocation budget for this role.

Our workplace enables our LEGO colleagues to be and do their best s 3‑day in‑the‑office hybrid model exemplifies our People Promise and embraces the different life situations of our colleagues.

The salary for this position ranges from $ to $, based on anticipated responsibilities, market benchmarks, and organizational constraints. The LEGO Group considers a wide range of compensation factors, including experience, skills, expertise, location, and internal equity. Full remuneration details, including benefits, will be communicated upon the finalisation of the employment offer.

• Family Care Leave – enhanced paid leave options for those important times.
• Insurances – life and disability insurance coverage for all colleagues.
• Wellbeing – access to the Headspace App and wellbeing initiatives run by local teams.
• Colleague Discount – generous discount available from day 1.
• Bonus – reward through the bonus scheme when goals are reached and eligibility criteria are met.
• Workplace – primary workplace location assigned at…