Director, Marketing Operations

Join the Team Modernizing Medicine

At Mod Med, we’re not just building software—we’re reimagining the healthcare experience. Founded in 2010 by a practicing physician and a successful tech entrepreneur, we took a radically different approach: we hired doctors and taught them how to code. This "for doctors, by doctors" philosophy has allowed us to create an AI‑enabled, specialty‑specific cloud platform that places patients at the center of care.

When You Join Mod Med, You’re Joining An Award‑winning Team Recognized For Innovation And Employee Satisfaction. From Our Global Headquarters In Boca Raton Florida, And Extensive Employee Base In Hyderabad India, We Are a Team Of 4,500+ Passionate Problem‑solvers On a Mission To Increase Medical Practice Success And Improve Patient Outcomes.

• Consistently ranked as a Top Place to Work
• 2025 Globee Business Awards:
  Gold Globee for “Technology Team of the Year”
• 2025 Black Book Awards:
  Ranked #1 EHR in 11 Specialties
• Florida Venture Forum:
  Venture‑Backed Company of the Year

We are growing fast, thinking big, and we are just getting started.

Mod Med is hiring a Director of Marketing Operations to lead the operational backbone of our Marketing engine within Revenue Operations. This role is responsible for building a high‑performing Mark Ops capability that supports predictable, scalable, and data‑driven marketing execution. Core responsibilities include campaign operations, marketing automation, lead lifecycle governance, technology management, and ensuring that processes and data flow smoothly across the GTM engine.

Reporting to the VP, Revenue Operations, this leader oversees a team focused on operational rigor, accurate data structures, and seamless handoffs across Marketing, Sales Operations, Innovation, and Analytics. The ideal candidate brings a strong background in Marketing Operations leadership, deep experience with marketing automation and lead management, and a proven ability to design and maintain an effective martech ecosystem. The role is also responsible for identifying and applying AI‑driven capabilities that improve efficiency, accuracy, and scale across core Marketing Operations workflows.

• Define the strategy for Marketing Operations and align it with GTM goals.
• Establish consistent processes, standards, and operating rhythms that support scale and accuracy.
• Drive operational discipline across all Mark Ops workflows.

• Partner with Marketing to translate programs into reliable and well‑structured operational plans.
• Oversee automation logic, targeting, segmentation, and campaign setup in Pardot.
• Maintain QA standards to ensure accurate execution and compliance.
• Introduce AI‑driven tools that improve campaign production, targeting accuracy, segmentation, and workflow automation.

• Define and maintain routing, scoring, lifecycle stages, and related rules.
• Partner with Sales Operations to align conversion paths and ensure data quality.
• Monitor funnel performance and refine processes to improve speed and predictability.

• Assess the existing martech environment and determine what to keep, remove, or redesign.
• Define business and technical requirements for Pardot, Salesforce, and related systems.
• Ensure systems support scale, accurate reporting, and long‑term GTM needs.

• Provide clear priorities, coaching, and development for the Marketing Operations team.
• Build a culture focused on process excellence, data accuracy, and strong collaboration.
• Strengthen partnership across Marketing, Sales, Innovation, and Analytics.

• Ensure data structures, tagging, and taxonomy support accurate measurement.
• Work with Analytics to validate metrics, support reporting readiness, and apply insights.
• Promote strong data hygiene and accountability across GTM.

• Bachelor's degree in Marketing, Business, Communications, or related field;
  Master’s degree (MBA or related analytical/marketing…