Sales Consultant- Off Premise - Grocery
Listed on 2026-01-30
-
Sales
Sales Representative, Business Development, B2B Sales, Sales Consultant -
Business
Business Development
Overview
The Sales Consultant represents Southern Glazer’s in the market as a member of the Southern Glazer’s family. This individual is passionate, innovative, and self-motivated with a business-oriented and customer-focused mindset. The Sales Consultant’s primary responsibilities are to visit the customer, have the right consultative sales conversations, and increase sales revenue. Face-to-face consultative selling is built on trusting relationships that drive maximum value to our customer and supplier partners as well as to the SGWS organization.
Southern Glazer’s is a leading wine and spirits distributor with a long-standing reputation for workplace culture and opportunities for growth. As a full-time employee, you can access a wide range of benefits, including medical and prescription coverage, dental and vision plans, Flexible Spending Accounts, disability coverage, life insurance, a 401(k) plan, tuition assistance, a wellness program, parental leave, vacation accrual, paid sick leave, and more.
This is more than just a job – it’s an opportunity to build the future of beverage distribution and grow with a company that values its people.
- Build positive, credible, lasting customer relationships based on trust
- Discover and identify customer business growth needs
- Develop a customer business growth plan for each account and build a pipeline of selling opportunities to drive incremental sales above base business
- Analyze data and insights to increase sales, grow customer business, and better achieve objectives
- Regularly and consistently pre-plan account visits with an agenda, service purpose, and selling opportunities documented in CRM (Proof)
- Prioritize sales activities to achieve objectives based on each customer business growth plan
- Visit accounts regularly, capture visit notes, and build visit plans considering previous visit outcomes and document in CRM (Proof)
- Maintain deep knowledge of SGWS products and correctly present and position them in each account
- Propose selling solutions to each customer and win the sale using consultative selling skills
- Achieve internal SGWS and supplier objectives as prioritized by management
- Manage customer issue resolution, seek additional opportunities to support the customer’s needs, and support business growth by providing customers with useful information and guidance
- Adapt the selling approach based on each customer’s buying styles and individual business needs
- Be knowledgeable and experienced in all accounts staying current with what competitors are offering and how SGWS products are positioned relative to the competition
- Document and maintain account- and customer-specific information in CRM (Proof)
- Participate in sales meetings, on-site training, and supplier events as required
- Perform other duties as assigned
- Able to analyze and understand data and information
- Able to leverage SGWS technology to perform duties and responsibilities
- Able to build and structure customer presentations and product proposals
- Proficient in using mobile devices (e.g., iPad, smartphone) and online communication techniques (email, posting, texting, etc.) in a professional manner
- Able to consistently achieve results, even under tough circumstances
- Able to take responsibility for own actions and results; commits to providing a consistently high level of service to customers, suppliers, colleagues, and management
- Able to communicate effectively through various methods and express self clearly and concisely while appropriately tailoring the message to the audience
- Able to be nimble in ambiguity; be open to change; embrace innovative ideas
- Team player; works collaboratively with others
- Able to work in a fast-paced, results-driven environment
- Must possess a reliable vehicle, a valid driver’s license, and the ability to obtain and maintain auto liability insurance on their vehicle in compliance with SGWS company requirements
- High School Diploma or GED required
- Able to travel as needed
- Must be at least 21 years of age
- Physical demands with activity or condition for a considerable amount of time may include sitting and typing/keyboarding using a…
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