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Assistant Director of Marketing Communication

Job in Bloomington, McLean County, Illinois, 61791, USA
Listing for: Illinois Wesleyan University
Full Time position
Listed on 2026-01-12
Job specializations:
  • Marketing / Advertising / PR
    Marketing Communications, Digital Marketing, Digital Media / Production
  • Creative Arts/Media
    Digital Marketing, Digital Media / Production
Salary/Wage Range or Industry Benchmark: 57000 - 59000 USD Yearly USD 57000.00 59000.00 YEAR
Job Description & How to Apply Below

Overview

The Assistant Director of Marketing Communications is responsible for promoting and protecting the reputation of the University through external marketing communications, media relations, and strategies and tactics guiding the development of news information and creative content. This is a full-time, 12 month, on-campus position. Generous benefits include health, retirement, considerable time off, and access to multiple tuition programs for employees and dependents.

Responsibilities
  • Lead content development executional strategies and tactics; oversee team working collaboratively to develop holistic marketing communications content across all platforms; manage publicity requests from various campus constituencies; identify and align audiences with strategic messaging platforms; coordinate photo, video and graphic design needs related to content creation and news/information needs

    Manage news information and creative content team; hire, train and supervise writers, digital and social media content creators for all media channels including IWU magazine; manage video production for news information, press packages, and digital and social media; develop and maintain a content library to assist with content creation for all internal clients and stakeholders; develop and write press releases and strategic content suitable for multiple platforms

    Assist and support media relations; serve as Public Information Officer; assist as needed with crisis communications and reputation management; help manage responses to media inquiries and coordinate interview requests; proactively identify and promote stories on students, events, and faculty experts to local, state, regional and national media outlets; assist senior leadership with media/interview preparation, strategy, and press events/conferences; attend meetings and university events as required
Qualifications
  • Bachelor’s degree required

    Minimum of three years’ related experience; thorough knowledge of media practices, marketing communication strategies and tactics

    Occasional weekend and evening hours; on-call for emergencies outside of regular business hours
Application Information

Please download the application .edu/human-resources/job-openings/. Feel free to include a cover letter, resume and contact information for three professional references. Review of applications will begin immediately and the position is open until filled. Email: hr

Contact
  • Illinois Wesleyan University
  • Human Resources, Holmes 209
  • 1312 N. Park Street
  • Bloomington, IL 61701
  • Fax:
Compensation

$57-59k, based on experience

Background Check

The final candidate will pass a pre-employment background investigation.

EEO Statement

Illinois Wesleyan University is an equal opportunity employer dedicated to promoting excellence through a variety of viewpoints. Illinois Wesleyan University is an EEO Employer. Illinois Wesleyan University’s sexual misconduct policy may be accessed at https://(Use the "Apply for this Job" box below). Illinois Wesleyan University is committed to recruiting, supporting, and fostering a community that values a wide range of perspectives and backgrounds among our outstanding faculty, staff, and students.

We seek candidates who have a demonstrated commitment to contributing to and enhancing our community in these areas. Illinois Wesleyan University does not sponsor work visas at the time of hire or anytime during employment for this position. All persons hired will be required to verify identity and eligibility to work in the United States and maintain work authorization throughout the employment term.

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