Area Sales Manager

Material Handling Equipment | Forklifts & Warehouse Trucks

Salary & Benefits:

Competitive base salary + commission | Company car | Fuel card | Pension | Company sick pay

Sector:

Material Handling Equipment (MHE) | Forklifts | Warehouse Trucks

We are seeking an experienced

to join a leading

material handling solutions provider, specialising in forklifts and warehouse trucks.

This is a high-profile, B2B sales role offering a competitive salary, commission, and career progression within a market‑leading organisation.

You will be responsible for

selling and promoting the full product range of material handling equipment across your local sales territory while delivering exceptional customer service to a diverse range of industries.

• Relationship Management: Build and nurture long‑term relationships with existing customers, understanding their current and future equipment requirements
• New Business Development: Identify and develop target accounts, converting prospects into loyal customers
• Site Surveys & Specification: Conduct detailed site visits to assess requirements and recommend the most suitable equipment solutions
• Proposal & Presentation: Prepare comprehensive proposals and present solutions professionally to decision‑makers
• Manage all aspects of truck order administration and maintain accurate records within the CRM system
• Customer Service: Ensure a high standard of service and support throughout the sales process

The ideal candidate will be a self‑motivated, commercially aware sales professional with a strong track record in field‑based B2B sales, ideally within material handling, industrial equipment, or capital goods sectors.

• Proven success in sales of forklifts, warehouse trucks, or MHE solutions and understanding of business priorities
• Professional communication and attention to detail
• Strong and the ability to build compelling business cases
• Effective planning, organisation, and territory management
• Proficient in Microsoft Word, Excel, and Power Point
• Full UK driving licence

• Competitive base salary and attractive commission structure
• Company car and fuel card
• Company pension and sick pay
• Industry‑leading technical and product training
• career progression and professional development
• A supportive, safety‑conscious, and people‑focused working environment where team members are valued and empowered

This is an excellent opportunity to join a with a culture of continuous improvement, service excellence, and career development. You will be supported with technical training, sales tools, and a collaborative environment to enable you to deliver exceptional results and progress your career.

We are looking for with experience in MHE, capital equipment, or similar B2B sales environments. If you have a strong commercial mindset, proven field sales track record, and ambition to succeed, apply today to join a leading organisation where performance, growth, and professional development are rewarded.