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Head of Sales - Cyber

Job in Birmingham, West Midlands, B1, England, UK
Listing for: LRQA
Full Time position
Listed on 2026-01-09
Job specializations:
  • Sales
    Business Development, Sales Manager
Job Description & How to Apply Below
Position: Head of New Sales - Cyber

LRQA’s mission is to be the leading digitally enabled assurance provider, helping our clients navigate a changing risk landscape. We will achieve this by being the leading assurance provider in key sectors such as food, cybersecurity and ESG, making it easier for clients to do business with us through our digital transformation, and ultimately delivering a portfolio of services which make the world a cleaner, more sustainable and safer place.

Reporting into the Regional Sales Director, the purpose of the Head of Sales (UKI) – Cyber New Business Sales is to enhance revenue growth through strategic leadership in cybersecurity services.

The Head of New Business role in the cybersecurity division of LRQA is a senior sales leadership position responsible for driving revenue growth by securing new clients and building high‑performing sales teams. The position requires a blend of strategic thinking, sales expertise in IT/cyber services, strong people‑management skills, and the ability to deliver individual sales quotas.

Key Responsibilities
  • Strategic Planning & Vision:
    Develop and execute the new business sales strategy to drive revenue and market share growth within the UK commercial or public sectors. Analyse market trends, client needs, and competitor activities to identify new opportunities.
  • Team Leadership & Management:
    Build, lead, mentor, and coach a high‑performing team of new business specialists/biz‑dev managers to achieve and exceed sales targets and KPIs. Manage and lead a team of sales heads to deliver full sales quota.
  • Client Acquisition & Relationship Management:
    Identify, engage, and secure new business opportunities, building strong, long‑lasting relationships with C‑level decision‑makers and key stakeholders.
  • Sales Process Oversight:
    Manage the entire sales pipeline from lead generation and qualification through to contract negotiation and closure, ensuring a smooth handover to delivery/account management teams.
  • Deliver own sales quota:
    Develop, manage and close individual sales targets, leading by example on how to exceed sales targets while balancing opportunities to ensure team target is delivered as well as own sales quota.
  • Commercial & Financial Acumen:
    Provide commercial insight on pricing, margin, and competitive positioning. Manage budgets, track performance metrics (KPIs), and produce reports for senior leadership or board members.
  • Cybersecurity Expertise & Solutions:
    Possess a strong understanding of the cybersecurity landscape, including current threats, solutions (cloud security, endpoint protection, incident response, GRC), and industry standards (ISO, NIST, GDPR).
  • Collaboration & Representation:
    Work closely with marketing, technical, and service delivery teams to ensure seamless client engagement and the development of tailored, value‑driven solutions. Represent the company at industry events, trade shows, and networking opportunities.
  • Researching, analysing and setting price points to maximise sales and maintain healthy profit margins.
  • Identifying opportunities by keeping track of competitor activity.
  • Using industry knowledge to identify potential new markets and increase the market share.
  • Ensuring technology is utilised fully and clear reporting of outcomes to improve future performance.
  • Deputise for the Regional Sales Director, as required.
Results driven delivery

You will run a team of sales professionals who will be expected to deliver to target or better, in each financial year. Your targets will be agreed each year in advance, depending on team location, strategy and focus. You will be responsible for creating and delivering the plans to achieve and exceed the targets set, with your team.

Analytical and process‑driven

You will be dealing with information from very many sources and will be required to analyse the information in a detailed way to gain insight into performance challenges and should be able to use the insight to decide on appropriate actions to ensure your team members achieve their KPI’s, sales forecast and work plans. This will include agreeing actions with other relevant departments to close any gaps and maximise any sales and revenue opportunities.

Pipeline

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