Customer Retention Strategist

Customer Retention Strategist

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Our mission is to say – "Anyone in the World below $15M should fire their Agency tomorrow as nobody can beat this Value & Service at this Price".

We are seeking a highly driven and performance‑oriented Customer Retention Strategist to join our team. In this position you will play a pivotal strategic role, guiding clients toward durable, scalable growth. Your core responsibility is to deliver steady and reliable revenue through retention‑focused initiatives—using data‑backed insights to build accurate forecasts, shape strategic direction, and ensure consistent performance.

You will act as a trusted advisor to our clients across all retention touchpoints, communicating the rationale behind our decisions and aligning forecasting insights with email, SMS, direct mail and other initiatives. You will advocate for CTC’s unique retention methodology and demonstrate a commitment to delivering high‑impact retention programs.

Our core values are the heart and soul of this company, and the right person appreciates these values and understands why they are critical. We look for candidates who are autonomous, resilient, and achievement‑driven.

• Naturally curious and an autodidact, absorbing information quickly and effectively.
• Open to offering and embracing feedback as an opportunity for growth.
• Resourceful and self‑managed, taking initiative without constant oversight.
• Consistently honest, communicating hard truths and taking full ownership of outcomes.
• Displays determination, adapting to changing circumstances to exceed expectations.
• Passionate about work, using creativity and resilience to overcome hurdles.

• At least 2 years of hands‑on experience in email and SMS marketing, with proven execution across campaigns, automations, segmentation, and optimization.
• At least 2 years of experience in retention marketing, owning initiatives that drive predictable revenue and customer lifetime value.

• Lead the profitable growth of retention channels (email, SMS, direct mail, popups, push notifications, subscriptions).
• Write briefs and ensure the team executes on them.
• Complete high‑accuracy reports and analyze metrics to measure effectiveness.
• Collaborate with design, content, and other teams for engaging, brand‑consistent email content.
• Ensure timely delivery of deliverables while managing clients and internal teams.
• Stay updated with industry trends to continuously optimize performance.
• Consult clients and solve business problems beyond the email platform.
• Prioritize relational equity with team and clients for long‑term growth.

• Fluent in English with persuasive communication skills; ability to present ideas clearly to stakeholders.
• Strong data analysis skills and experience with tools like Google Sheets.
• Demonstrated experience in email/SMS marketing; familiarity with webinar, membership, loyalty programs.
• Critical thinking and structured problem‑solving ability.
• Self‑motivated, high‑energy, and results‑focused, with strong accountability and autonomy.

• Engage with the team’s Brain Trust; align with pod members.
• Maintain data integrity across Statlas and tracking tools.
• Execute the Prophit system and build accurate email forecasts.
• Implement best practices in email, SMS, memberships, loyalty programs, and other tools.
• Deliver quality on brand and technical setup for all automation and campaigns.
• Provide clear client communication and regular performance updates via Slack.
• Contribute learnings back to the system for continuous improvement.

• First 30 days – Part‑time transition phase ($1.5K).
• Days 31–60 – Full‑time start, managing first 3 client accounts ($3K).
• Days 61–90 – $4–5K + performance bonuses; negotiate term contract annually.
• Clear career path with transparency, weekly performance dashboards, and pay transparency.
• Mentorship, regular feedback, and opportunities for rapid progression.

• Fully remote with flexible scheduling.
• Autonomy as a core value with measurable benchmarks for personal growth.