Head of Marketing Operations

Head of Marketing Operations page is loaded## Head of Marketing Operations locations:
Birmingham - 3 Devon Waytime type:
Full time posted on:
Posted Todaytime left to apply:
End Date:
March 25, 2026 (14 days left to apply) job requisition :
R0016619

Howden is a global insurance group with employee ownership at its heart. Together, we have pushed the boundaries of insurance. We are united by a shared passion and no-limits mindset, and our strength lies in our ability to collaborate as a powerful international team comprised of 24,000 employees spanning over 56 countries.

People join Howden for many different reasons, but they stay for the same one: our culture. It’s what sets us apart, and the reason our employees have been turning down headhunters for years. Whatever your priorities – work / life balance, career progression, sustainability, volunteering – you’ll find like-minded people driving change  Head of Marketing Operations is accountable for designing and running the marketing delivery model that enables the function to deliver efficiently, predictably and s includes workflow management, process optimisation, core technology usage, vendor governance, resource planning and operational risk.

Reporting into the Head of Marketing and supported by a Marketing Operations Coordinator, the role ensures the team delivers consistently and with measurable commercial impact.
** Role purpose
** To build a high‐performing marketing delivery process by designing and managing the processes, workflows, technology and standards that underpin delivery. The role leads end‐to‐end workflow management, owns marketing technology and data flows, oversees vendor and resource governance, and ensures operational excellence across the function. It has one direct report: the Marketing Operations Coordinator.##
** Key responsibilities**### 1. Design and manage our marketing delivery model### Design, own and continuously improve the full marketing operating model – processes, workflows, planning cycles and cross‐team coordination.
* Lead end‐to‐end workflow delivery management across all teams to ensure efficient, timely and high‐quality execution.
* Build and enforce consistent planning, prioritisation and cross‐team working frameworks.
* Monitor capacity, bottlenecks and delivery pace, working with Team Leaders to resolve challenges and redistribute work where needed.
* Line‐manage the Marketing Operations Coordinator, providing direction, coaching and oversight.###
** 2. Core marketing technology
*** Serve as marketing product owner for the core marketing technology, with responsibility for Salesforce and  integration and ongoing optimisation.
* Lead scoping, implementation, rollout and continuous improvement of core platforms, ensuring they support lead flow, campaign execution, reporting and workflow management.
* Oversee data architecture, automation and system integrations between platforms.
* Maintain governance, standards, user training, adoption and issue resolution across all tools.### 3. Vendor management and resource planning
* Manage our database of external suppliers, technology partners, agencies and contractors used across the marketing team.
* Own procurement processes, supplier onboarding, contract management, renewals and performance reviews.
* Support resource planning across marketing functions, working with Team Leaders to ensure capacity and capability match demand.
* Provide governance to ensure consistent, compliant and cost‐effective use of external spend.### 4. Operational excellence, efficiency and risk management
* · Establish operational KPIs and reporting that drive accountability, predictability and continuous improvement.
* · Identify, manage and mitigate operational risk, ensuring best practice and accuracy, together with compliance on data privacy, brand standards, financial controls and organisational policies.
* · Surface operational issues early and lead resolution to maintain operational momentum.### 5. Maintain consistent standards, compliance and best practice
* Define and embed best‐practice standards for briefing, documentation, approvals, quality assurance and workflow management.
* Ensure the…