Senior Media Buyer

SENIOR MEDIA BUYER

Senior Media Buyer at Common Thread Collective (CTC) will drive client success through strategic media buying, precision optimization, and data‑driven forecasting. Responsibilities include forecasting, client communication, and ensuring high‑quality performance aligned with CTC’s strategic forecasting methods.

Our Mission is to deliver unmatched value & service, ensuring clients below $15M can achieve superior results.

Core Responsibilities

• Lead the development of accurate, insight‑driven forecasts.
• Maintain clear, transparent communication with clients regarding performance, strategy adjustments, and key optimizations.
• Act as a proactive partner in client success, building trust and strengthening relationships.
• Represent and advocate CTC’s unique approach to media acquisition and its tools.
• Set high standards ensuring efficiency, scalability, and results‑focused approach.
• Thrive in fast‑paced environments, owning performance outcomes and continuously learning.

What We Look For

Autodidact

• Natural curiosity, quick absorber of information, and commitment to learning.
• Openness to offer and embrace feedback proactively.
• Resourcefulness, independent refinement of skills without prompts.
• Thrives in self‑managed environment with autonomy and initiative.

Unimpeachable Character

• Embodies pride in personal and professional associations.
• Consistently honest, acknowledges hard truths, and accepts them.
• High self‑awareness, takes ownership of outcomes.
• Values constructive feedback and integrates it.

Competitive Greatness

• Performs best when challenges matter most.
• Determination to get things done regardless of obstacles.
• Adapts to changing circumstances; aims to exceed requirements.
• Passion for work, creativity, resilience to overcome hurdles.

What Success Looks Like

Necessary Skills

Kick Off Period

• Ready for hard work; hungry for the kick‑off.
• Prepared to develop a high‑leverage skill set.
• Fast implementation of feedback.
• Quality, on‑time delivery.
• Perseverance, learning from repetition.

Onboarding

• Align with the Brain Trust team.
• Manage and work with pod members (Google strategist, Creative Strategist, Email Strategist).
• Organize, prioritize, manage multiple tasks with detail.
• Maintain data integrity across Statlas.
• Execute Prophet system and build Growth Forecast for clients.
  • Build Growth map with Prophet System; analyze data.
  • Marketing calendar alignment and upkeep with clients.
• Daily execution and actualisation versus forecast.
  • Deconstruct and actualise projections each day.
• Combine data analysis and client feedback to develop strategic plans.
• First caller for pivot, early adopter.
• Lead in execution obstacles.
• Curiosity, find multiple solutions.
• Implement CTC’s Meta best practices.
• Build campaigns using structure and best practices.
• Maintain ideologies & processes across accounts.
• Monitor active campaigns, adjust budgets & strategy to hit daily targets.
• Implement tests to beat best‑performing campaigns.

Ensuring & Holding Quality Standard

• Within 5% Delta to forecast.
• Daily alignment with client vs forecast & strategy.
• Above benchmark client satisfaction.
• Follow Prophet system execution 100% within timeline.
• Deliver work on timeline with optimal quality.

Client Communication

• Champion communication; align on Growth Map goals.
• Send daily performance updates.
• Align strategy & forecast with client weekly.
• Weekly updates on strategy call.

Contributing Back

• Record learnings to system for continuous improvement.
• Collaborate on ideas across teams.
• Contribute to future company content production.

Next‑Level Skills

Communication Skills

• Fluent English, persuasive communication, clear presentation.
• Empathetic client messaging, emotional intelligence.
• Strong presentation skills for engagement & decision‑making.

Great Data Analysis Skills

• Raw talent for data analysis, hunger to improve.
• Familiarity with Google Sheets; develop advanced skills on‑the‑job.

Past Experience

• Well‑rounded perspective, adds value to role.
• Experience across domains: mathematics, data analytics, business operations, retail, finance, media buying.

Critical Thinking

• Structured thinking, logical frameworks for complex problems.
• Dissect issues, propose practical solutions.

Impact

• Passionate about…