Associate Director, Strategy

Company Description
Hi there! We’re Razorfish. We’ve been leading the marketing industry with our digital expertise since the start of the internet. But in 2020, we did a full reboot. What’s different? It all starts with people. Weird, wonderful, complex people - with diverse backgrounds in strategy, creative and technology. But no matter how different we are, we all have one thing in common.

We believe our differences are our strength. So we push for inclusion, challenge convention and bring in new perspectives to inspire new ideas. Because when we connect by understanding what makes people different, we can create unforgettable experiences that enrich lives. Join us at

As an Associate Director, Product Strategy, you will help our clients define and deliver their product roadmap in an agile and data‑driven environment relentlessly focused on driving superior business outcome for our customers.

As part of your responsibilities, you will lead a collaborative, cross‑functional and high‑performance team working with CX/UX designers, developers and senior management остальных guide products through to fruition and help teams build and enhance successful products that deliver a differentiated customer experience, meet the demands of the market and drive business results.ć>

• Responsible for driving transformation from outputs (projects) to outcomes (products) and shifting our ways of working to a product mindset (speed / quality / value)
• Develop strong and deep understanding of the client organization’s goals and priorities, competitive market positioning and market differentiation
• Partner with internal stakeholders to identify new product beroideas/concepts based on industry and market trend analysis
• Responsible for Product Ownership including problem framing, opportunities shaping, backlog management, development stages, and pilot & rollout planning
• Implement learnings to optimize product and operations to promote data-driven decisions throughout product lifecycle
• Analyze customer feedback and data to identify important issues that need to be addressed
• Foster product thinking, mindset and rigor through harnessing data-driven decision making and test‑and‑learn practices and methods
• Develop and test hypothesis partnering with Customer Research teams to generate objective evidence and leveraging data‑driven decision tools and methods
• Establish a prioritization model rooted in organization’s market differentiation and strategic themes to prioritize feature, user stories and technology enablers, processes and policies based on customer needs, economic view and strategic implications
• Understand customer/user needs to define clear feature requirements, user stories and acceptance criteria
• Prioritize the program and team backlog based on assessment of customer and business value
• Partner with cross‑functional team members (across engineering, design, data science, etc.) through OPS, development and testing of concepts, product features leveraging integrated fast learning cycles
• Monitor and report product performance against established KPIs/OKRs
• Build alignment across product teams, cross‑functional partners (Marketing, Operations, Customer Experience, Engineering, etc.) and Leadership/Executive team to collaborate regularly ensuring continued alignment with vision, business needs and requirements

• 7-9 years of relevant work in strategy or product roles
• Strong presentation and communication skills
• Experience working with cross‑functional teams in a matrix organization including Engineering, Marketing, Finance, UX, and Analytics
• Experience using data and analytics tools and well‑developed intuitions for leveraging data and analytics in generating objective and actionable evidence for fast and data‑driven decision making
• Entrepreneurial drive and demonstrated ability to achieve stretch goals in an innovative and fast‑paced environment
• A track record of having effectively managed product roadmaps, writing clear and specific product requirement documents, collaborating with user‑experience on product design and having worked in a cross‑cultural, geographically distributed team
• Knowledge and…