TikTok Shop - Account Manager

Overview

Atlas Brands, LLC is a leading E-Commerce and Social Commerce agency that partners with top-tier brands to accelerate their growth on Tik Tok Shop, Amazon, Walmart, and other digital marketplaces. As a certified Tik Tok Shop Partner (TSP), we provide end-to-end solutions, including shop management, affiliate marketing, live-streaming operations, content strategy, and fulfillment services. Our team of e-commerce experts has driven millions in GMV for our clients, working with brands across beauty, consumer electronics, fashion, health & wellness, and home goods.

We are seeking an experienced Senior Account Manager to lead the strategic growth and day-to-day operations of a portfolio of Tik Tok Shop accounts. In this role, you will serve as the primary point of contact for key clients, driving GMV growth, optimizing shop performance, and developing customized strategies that align with each brand’s business objectives. The ideal candidate has deep expertise in e-commerce marketplace management, a strong understanding of Tik Tok’s ecosystem, and a proven track record of scaling accounts on social commerce platforms.

• Shop Management & Operations:
  Oversee end-to-end Tik Tok Shop operations within Seller Center, including product listing optimization, pricing strategy, and promotional calendar management
• Monitor and maintain shop health metrics, ensuring compliance with Tik Tok’s policies and best practices
• Manage inventory coordination, order fulfillment tracking, and customer service escalations
• Create and optimize product bundles, flash sales, and campaign registrations to maximize visibility and conversion
• Affiliate & Creator Management:
  Develop and execute affiliate marketing strategies to drive creator-generated sales
• Recruit, onboard, and manage relationships with Tik Tok affiliates and content creators
• Negotiate commission structures and manage sample seeding programs
• Analyze affiliate performance metrics and optimize the creator network for ROI
• Strategy & Client Success:
  Serve as the primary point of contact for assigned accounts, building strong client relationships
• Develop customized growth strategies aligned with client's business goals and Tik Tok Shop capabilities
• Prepare and present regular performance reports, highlighting key metrics, trends, and optimization recommendations
• Collaborate with Tik Tok’s platform account management team to leverage new features and programs
• Advertising & Performance Marketing:
  Manage Tik Tok Shop advertising spend, including Shopping Ads, product promotion, and LIVE shopping campaigns
• Analyze campaign performance data to optimize ROAS, conversion rates, and customer acquisition costs
• Stay current on Tik Tok algorithm updates, platform trends, and emerging best practices
• Content & LIVE Coordination:
  Coordinate with the Content team to plan and execute LIVE shopping sessions
• Brief creative teams on shoppable video content requirements and brand guidelines
• Monitor LIVE session metrics (GMV/hour, conversion rates) and implement strategies for improvement

Required

• 4+ years of experience in e-commerce account management, marketplace operations, or digital marketing
• 2+ years of hands-on experience with Tik Tok Shop, Amazon, Walmart Marketplace, or similar platforms
• Demonstrated track record of driving GMV growth and achieving performance targets
• Strong analytical skills with proficiency in interpreting data, metrics, and performance reports
• Excellent communication and presentation skills with the ability to manage client relationships
• Self-starter mentality with the ability to manage multiple accounts and prioritize effectively
• Bachelor’s degree in Marketing, Business, Communications, or related field

Preferred

• Direct experience working at a Tik Tok Shop Partner (TSP) agency or brand-side Tik Tok Shop team
• Experience with affiliate/influencer marketing programs and creator relationship management
• Familiarity with Tik Tok Ads Manager, Shopping Ads, and LIVE shopping features
• Experience in beauty, consumer electronics, fashion, or CPG verticals
• Basic SQL or data visualization skills (Tableau, Looker) for performance analysis

• Competitive base salary plus performance-based bonus
• Comprehensive health benefits (medical, dental, vision)
• 401(k)
• PTO and paid holidays
• Professional development and training opportunities
• Employee discounts on partner brand products