Senior Manager, Brand Management - Food, Consumables, Health & Wellness
Listed on 2026-02-06
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Marketing / Advertising / PR
Branding Specialist / Ambassador, Marketing Manager -
Business
Branding Specialist / Ambassador
Overview
Position Summary... What you'll do... Senior Manager, Walmart Brand Strategy – Food, Consumables, Health & Wellness
This role is based onsite in Bentonville, AR; relocation required. At Walmart, we help people save money so they can live better. This mission serves as the foundation for every decision we make to create the future of retail, from responsible sourcing to sustainability – and everything in between.
As a Senior Manager, Walmart Private Brand Strategy – Food, Consumables, Health & Wellness, your expertise, vision, and strategy will enable you to activate the category Walmart Brands portfolio eraging your advocacy and influence, you’ll make a direct impact on the business and deliver on our brand promise of creating consistent customer experiences that exceed expectations at all customer touchpoints. Along the way, you’ll be guided by our deep-rooted culture and have the support you need to do your job, learn, grow, and succeed.
In this role you will leverage customer insights, market information, financial data, and feedback to create and nurture brands our customers love. You’ll work cross-functionally, make customer-centric recommendations and decisions, drive internal and external partnerships, and build brand loyalty for the category private brand portfolio.
Success in this role requires sound judgement, thoughtful planning, and the ability to influence others. You’ll use your executive presence to work with merchants, internal cross-functional teams and external partners and navigate interesting, complex challenges.
Responsibilities- You are comfortable managing a multibillion-dollar portfolio
- You are an entrepreneur and enjoy working horizontally with common goals
- You are data savvy: you can analyze performance, understand trends, and translate insights into strategies
- You are tenacious, dedicated and thrive working autonomously
- Developing strategy, driving growth of the private brand portfolio with a heavy focus on digital brand activation
- Activating the brand portfolio with consistency across multiple categories, stakeholders, and customer touchpoints
- Establishing a comprehensive understanding of the competitive landscape and the Walmart private brand customer opportunity
- Establishing and influencing high-visibility brand partner relationships
- Developing and managing new and existing brands
- Always looking for creative ideas to drive business improvements, innovation, and customer experience
Minimum Qualifications: Bachelor’s degree in Business, Communications, Marketing, or related field and 4 years’ experience in brand development and management, developing creative briefs, marketing, or related area OR 6 years’ experience in brand development and management, developing creative briefs, marketing, or related area.
Preferred Qualifications: Microsoft Office - Excel, Vendor Management, Working on cross-functional teams or projects;
Masters:
Business Administration.
Primary
Location:
701 Respect Dr, Bentonville, AR 72716, United States of America
Benefits & perks:
Beyond competitive pay, you can receive incentive awards for your performance. Other benefits include 401(k) match, stock purchase plan, paid maternity and parental leave, paid time off, multiple health plans, and more. Walmart is an Equal Opportunity Employer. Walmart participates in E-Verify. See information about benefits and eligibility mart.
Additional program details:
Live Better U is a Walmart-paid education benefit for associates. Health benefits include medical, vision and dental; 401(k) and stock purchase; PTO that may include sick leave, parental leave, family care leave, bereavement, jury duty, and voting. Other benefits include disability coverage, employee discounts, and more. Eligibility requirements apply and benefits may change.
Walmart and its subsidiaries are committed to maintaining a drug-free workplace. This policy applies to all employees and aims to create a safe and productive work environment. Walmart is a Fortune 1 company focused on sustainability, community involvement, and helping people live better.
For information about this role and benefits, see One.
Walmart. The annual salary range for this position is $90,000.00 - $. Additional compensation includes annual or quarterly performance bonuses. Some positions may include stock or other compensation.
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