People & Culture Generalist - Weekend

Bentonville, Arkansas

eko is an innovative e-commerce startup dedicated to empowering brands to create, display, and optimize their video assets across digital platforms.

Thanks to our groundbreaking partnership with major retailers, and our ability to demonstrably increase e-commerce sales, we recently opened a new facility focused on processing, capturing, and delivering data & media for millions of unique products annually.

Our first-of-its-kind facility opened in Northwest Arkansas in summer 2025 and is rapidly scaling to support high-volume, high-quality product media capture at unprecedented speed and scale.

Want to learn more about eko, visit

The People & Culture Generalist supports teammates and managers across the employee lifecycle, with a strong focus on employee relations, manager coaching, and on-the-floor people support in a fast-paced factory environment. This role serves as a trusted, visible presence for employees, helping leaders navigate performance conversations, address concerns early, and apply consistent, people-first practices.

In partnership with the People & Culture leadership, this role supports core HR operations including payroll, benefits, compliance, and engagement initiatives, while contributing to a positive and high-performing workplace.

• Serve as a primary point of contact for employee relations, handling concerns, conflicts, and questions with empathy, consistency, and discretion for the evening and weekend shifts
• Coach and advise managers on day-to-day people leadership topics including performance conversations, feedback delivery, attendance concerns, and team dynamics
• Partner closely with HR Leadership on investigations, corrective action, and documentation, escalating complex or sensitive matters as appropriate
• Maintain a strong on-the-floor presence, building trust with hourly teammates, and proactively identifying morale, engagement or performance issues
• Support performance management processes, including coaching managers through performance improvement plans and ongoing development conversations
• Champion the eko "people first" culture by modeling values-based decision making and fair, consistent consistent people practices
• Support onboarding and off-boarding experiences to ensure teammates feel informed, welcomed, and supported throughout transitions
• Administer benefits and leave programs, helping employees navigate options with clarity and care
• Maintain accurate employee records in HRIS and ensure compliance with employment laws and internal policies
• Partner with leaders to implement engagement initiatives, recognition efforts, and culture-building programs
• Be on call during scheduled shifts to support time-sensitive people issues, particularly during evening and weekend operations
• Contribute to People & Culture projects that improve manager effectiveness, employee experience, and operational consistency

• Minimum four (4) years of Human Resources experience, preferably in a generalist role
• Solid understanding of HR practices, payroll, and employment law
• Experience processing payroll and / or supporting an hourly workforce
• Proficiency with HR platforms (Bamboo HR, Just Works, or similar)
• Experienced and adept at resolving employee relations matters
• Strong problem-solving, communication, and interpersonal skills
• Ability to prioritize in a fast-paced environment, while maintaining accuracy and confidentiality
• A collaborative and approachable style that reflects the eko values
• Comfortable taking direction and adapting quickly
• Experience in a fast-growth or startup environment
• This is an on-site at the eko Capture Factory in Northwest Arkansas

• Ability to stand and walk for extended periods
• Ability to circulate through the warehouse and have a presence on the floor
• Ability to bend, stoop, kneel, crouch, and reach regularly
• Ability to work in a warehouse environment which may include exposure to varying temperatures, dust, and noise
• This position operates primarily within a factory setting
• The noise level can range from moderate to loud
• Exposure to moving mechanical parts and vehicles (e.g. forklifts,…