Senior Marketing Manager

SENIOR MARKETING MANAGER

Kids Quest Children’s Museum is seeking a strategic and creative Senior Marketing Manager with proven marketing expertise and strong design skills. This role is ideal for a seasoned marketer who can craft compelling campaigns, elevate brand presence, and deliver innovative solutions that drive results. The ideal candidate is passionate about childhood development and committed to creating impactful marketing that connects families to our mission.

The Senior Marketing Manager will lead the development and execution of marketing strategies that promote Kids Quest’s mission, programs, fundraising initiatives, and role as a premier resource in the community. You will manage advertising and marketing across print, digital, email, and in-museum channels; oversee contractors and vendors; handle media relations; maintain website updates; and oversee content creation. Reporting to the Director of Development, you will supervise the Social Media and Content Lead and support all departments to ensure a consistent and impactful brand voice across Development, Education, and Visitor Services teams.

This position will play a key role in Kids Quest’s upcoming capital campaign, providing marketing strategies and design support to amplify campaign messaging and donor engagement. You will help ensure that all campaign materials and communications reflect our brand and inspire participation. As we prepare for our exciting move to a new home in 2029, this is a unique opportunity to drive current museum engagement while helping to shape the future of Kids Quest.

Job status: Full-Time, Exempt
Pay Rate: $83,000-$87,000 annually
Position reports to: Director of Development, oversees Digital Marketing Lead
Work week: 40hrs per week, Monday-Friday, Hybrid – 2 to 3 days in office
Some weekends, evenings, special events, and additional in-office days are required throughout the year.

• Develop and execute an annual marketing and communications plan to advance Kids Quest’s brand, programming, service, and development goals. Build communications strategies and campaigns to target wider audiences and increase museum attendance.
• Manage Kids Quest’s external advertising purchases, develop and manage vendor relationships, and seek new opportunities. Conduct in-depth market analysis to identify emerging trends, customer needs, and competitive positioning.
• In collaboration with all departments, guide strategies in customer relations and data collection to understand audience and visitor experience.
• Utilize market research and performance data to optimize marketing initiatives and drive ROI.

• Collaborate with senior leadership and other departments to align marketing communications with organizational priorities, ensuring consistency and impact across all touchpoints.
• Maintain efficient internal processes and procedures related to marketing and communications requests and fulfillment across all departments.
• Supervise the Social Media and Content Lead and collaborate to implement proactive, timely, and relevant tactics. Encourage an environment that is welcoming and supportive of lifelong learning. Share opportunities for professional development.
• Remain informed of industry trends through seminars, reading materials, and relationships with leaders in the field. Keep staff informed of marketing strategies, efforts, trends, and results.

• Design and oversee production of internal and external marketing projects, including printed collateral, digital graphics, and special event visual elements. Work in collaboration with contracted graphic designer for larger scale external advertising needs.
• Oversee and execute content creation, maintenance, and analytics of the organization’s website.

• Collaborate with Director of Development on public relations efforts, including writing press releases and local media relations to enhance the museum’s visibility and reputation.
• Perform other related duties as assigned.

• A minimum of ten (10) years of relevant…