SEO Specialist

Join to apply for the SEO Specialist role at Xigen

Xigen is an award-winning UK eCommerce agency with over two decades of experience under its belt in creating high performance websites for a diverse client base of well-known global brands, multinational blue‑chips, enterprise and SMB clients across multiple sectors.

When it comes to us as individuals our moto, ‘normal gets you nowhere’, is particularly resonant. Our in‑house, multi‑functional teams are made up of creative and technical minds, people who love what they do and can apply their skill and work their craft with imagination and intuition. Xigen people are a diverse bunch, whether it’s channelling their inner nerd, showing off a flare for design or displaying high organisational skills, all working together in the creation, development and support of high-performance eCommerce websites that enable our clients’ businesses to thrive.

The work we do varies quite a lot in type and scope. Here are just three examples to give you an idea:

• Optimising website performance, back and frontend, for clients such as media and entertainment motion capture specialist, Vicon, with conversion rate optimisation testing that has increased audience engagement
• Helping niche retailers grow their eCommerce, as with Jacksons Art Supplies, creating new eCommerce capability and implementing design transformation which has seen a significant up‑tick in their business
• Delivering major projects, such as a large‑scale migration project for Epson Europe, including 15,000 pages being moved to their new website

As our SEO Specialist, you’ll be responsible for planning, delivering, and evolving SEO strategies across a wide range of brochure and eCommerce websites. You’ll work closely with clients and internal teams to ensure SEO is embedded throughout the full digital lifecycle, from discovery and build through to ongoing optimisation and growth.

A few of your day‑to‑day responsibilities will include:

• Owning and delivering SEO strategies for multiple clients across brochure and eCommerce websites.
• Conducting technical SEO audits and overseeing implementation across multiple platforms and CMSs.
• Leading keyword research, competitor analysis, and search intent mapping to inform content and site structure.
• Working closely with developers to ensure SEO best practices are applied during site builds, migrations, and platform upgrades.
• Optimising on‑page elements, content, and internal linking to improve organic visibility and performance.
• Supporting eCommerce SEO, including product, collection/category pages, faceted navigation, and pagination.
• Monitoring performance and providing clear, actionable insights and recommendations to clients.
• Acting as a SEO point of contact for clients, confidently managing expectations and explaining complex topics clearly.

Key skills and experience we’re looking for:

• Proven experience delivering successful SEO strategies within a digital agency environment.
• Strong technical SEO knowledge, with hands‑on experience across multiple CMS and eCommerce platforms.
• Excellent organisational skills, with the ability to manage multiple clients and priorities effectively.
• A results‑driven mindset, focused on measurable performance and continuous improvement.
• Confident communicator, able to collaborate with developers, designers, content teams, and clients.

• Experience working with Shopify, Word Press/Woo Commerce, Magento/Adobe Commerce, and Craft CMS.
• Involvement in complex website migrations and replatforming projects.
• Understanding of CRO, UX, and how SEO integrates with paid media and wider digital strategy.
• Experience mentoring or supporting junior SEO team members.

• The money – We’re offering a salary of between £35,000 - £40,000 for the right candidate.
• 32 days holiday (including public holidays and a Christmas shutdown) – for time to properly unwind and recharge your batteries.
• Your birthday off – this is in addition to regular holiday time.
• Flexible working hours – our core hours are 10am-12pm & 2pm-4pm, but other than that you can work when you want. It’s your call.
• Hybr…