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Executive Director, Eye Care Professional; ECP Marketing

Job in Bedford, Middlesex County, Massachusetts, 01730, USA
Listing for: Ocular Therapeutix, Inc.
Full Time position
Listed on 2026-02-07
Job specializations:
  • Healthcare
  • Management
Job Description & How to Apply Below
Position: Executive Director, Eye Care Professional (ECP) Marketing

Position Summary

Ocular Therapeutix, Inc. (NASDAQ:

OCUL) is a biopharmaceutical company focused on the formulation, development, and commercialization of innovative therapies for diseases and conditions of the eye using its proprietary bioresorbable hydrogel‑based formulation technology, ELUTYX™. Ocular Therapeutix has built a robust product pipeline of drug delivery solutions developed to reduce the complexity and burden of the current standard of care and position itself to become a leader in the ophthalmic space.

Outside of the ophthalmic realm and behind the doors of our headquarters in Bedford, MA, we strive to build a strong culture where employees can flourish and achieve their career goals. We encourage out‑of‑the‑box thinking, cross‑functional collaboration, and creativity.

Executive Director – ECP Marketing

The Executive Director of ECP Marketing will develop and analyze the treatment journey for retinal diseases and create a marketing strategy for ECPs. The role will synthesize ECP and patient insights into actionable strategies to support patient diagnosis, treatment, and ongoing support for associated retinal diseases. The Executive Director will provide strategic guidance on all creative, messaging, platforms, tools, and resources focused on the treatment journey, collaborate with internal and external stakeholders, and ensure successful design, execution, and utilization of tools and resources.

Principal

Duties and Responsibilities

The role requires solid knowledge of the retina space, associated stakeholders, and recent launch experience. The Executive Director is expected to be the subject‑matter expert on ECP‑related educational tools and support resources and to exercise a high degree of communication, coordination, and cross‑functional collaboration.

Essential Responsibilities
  • Design the patient strategy and own associated educational support tools, platforms, and engagement, including budgeting, vendor management, KPI tracking, and resource planning.
  • Oversee ECP insight collection, synthesis, and analysis to build and shape future strategies in partnership with the strategic insights lead.
  • Design a go‑to‑market engagement model for Retina Specialists and Practices from disease education through product availability and ongoing practice support.
  • Engage with external customers and stakeholders to understand and capture the emotional and physical journey through the Retina Specialists perspective, supporting development of related tools and resources.
  • Develop and manage reporting of ongoing performance analytics and advanced insight capabilities to provide market feedback to leadership.
  • Lead and execute ECP‑related programs, platforms, and resources in partnership with Commercial Operations, Marketing, and Market Access teams.
  • Work closely with cross‑functional stakeholders including Market Access, Commercial Operations, Brand Marketing, Sales, Legal, and Medical, along with relevant external customers.
  • Achieve brand‑specific marketing objectives and KPIs at launch and throughout the product lifecycle.
  • Support the marketing team with effective communication to promptly identify and address ECP‑related issues and opportunities.
  • Provide strategic insights and recommendations to develop compliant content for the company’s ECP education websites.
  • Serve as the primary contact for field teams for ECP‑specific inquiries and coordinate issue resolution with appropriate stakeholders.
Qualification Requirements
  • BA or BS degree (advanced degree preferred).
  • Minimum 5 years directly managing ECP‑related programs and resources.
  • Minimum 8 years of experience working with ECPs (i.e., Retina Specialists).
  • Minimum 10+ years of related pharma/biotech experience strongly preferred (e.g., Product Marketing).
  • Prior experience launching buy‑and‑bill drugs in ophthalmology/retina preferred.
  • Ability to lead without authority within cross‑functional groups in a matrix organization.
  • Exceptional professional communication, interpersonal, and critical‑thinking skills.
  • Demonstrated ability to identify key access barriers and design effective resolution plans.
  • Analytical thinker proficient at assimilating complex data sets.
  • Project…
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