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National Sales Manager - Independents

Job in Barrie, Ontario, A4N, Canada
Listing for: Wolf Steel Ltd
Full Time position
Listed on 2026-01-14
Job specializations:
  • Sales
    Business Administration
  • Management
    Business Management, Business Administration
Job Description & How to Apply Below

Napoleon leads the way with innovative engineering, advanced manufacturing techniques, unsurpassed customer service and remarkable product quality. Our award-winning products offer a best-in-class experience for all customers’ home comfort needs. While we are proudly Canadian, Napoleon is also fortunate to operate on a world-wide scale. The warmth and experience that Napoleon product brings to the homes of our customers transcends borders, language, and cultures to elevate everyday experiences, so you love being home.

Throughout North America, Europe, South America and Asia, Napoleon creates memorable moments through our stunning designs and innovative technologies.

This posting is for an existing permanent vacancy and is actively being recruited for.

Title:

National Sales Manager – Hearth – Independents | National Sales Manager – Grills - Independents (Remote)

Reports To:

Sr Director Sales – Hearth

Job Purpose:

Reporting to the Sr. Director of Sales, Hearth Canada, the National Sales Manager is a key member of the management team. Responsible for the development and performance of all sales activities in the Independents channel. Directs and coaches a sales team and providing leadership towards the achievement of maximum profitability and sales growth in line with the business plan. Establish, implement, and report strategies and KPI’s to strategically expand customer base and programs for Dealers, Distributors, Account Managers, and Business Development Managers.

Support the development of the brand in achieving the goals of the organization.

Key Responsibilities
  • Manages and directs Sales Team to achieve sales and profit goals.
  • Build and maintain strong, long-lasting customer relationships by partnering with customers to understand their business objectives through strategic planning and execution.
  • Create, communicate, and administer sales and marketing policies and programmes to support trade partners. Develop and implement field marketing strategies to effectively communicate the Napoleon value proposition.
  • Conducts one‑on‑one reviews with all Business Development/Account Managers to build more effective communications, to understand training and development needs, and to provide insight for the improvement of the team's sales and activity performance.
  • Maintain sales volume, pricing structure, product development, and selling strategies by continuously scanning the economic and competitive landscape as well as shifting retail and consumer trends. Ensure sales pipeline is tracked and supports overall revenue goals.
  • Provides timely feedback to senior management regarding sales and territory performance. Prepare monthly sales report detailing sales, activities, significant events, competition, etc.
  • Understand market and consumer demand, and translate that into managing forecasts collaboratively with supply chain and demand planning, to meet and exceed customer demand.
  • Internal collaboration driving the business forward, by communicating with Marketing, Operations, Production, and Dealer Services to ensure alignment in achieving our objectives.
  • Assist and participate in national, regional and local promotions for Napoleon including trade and consumer shows where applicable.
  • Extensive travel required within the territory (up to 30%) including customer visits, territory travel, attending trade shows, participating in workshops and industry events.
  • Support Hearth Optimization business strategy and goals with stakeholders and Sr. Director Sales Hearth Canada.
Education & Experience
  • University Degree
  • 3+ years of proven sales leadership experience in a results‑oriented environment and ability to lead a sales team. 3+ years in Hearth industry experience.
  • Proficient in Microsoft Office (Word, Excel, PowerPoint, Outlook, CRM program), Social Media applications (Facebook, Twitter, You Tube).
  • Must have proven experience growing sales in a defined Region within the specialty retail, new construction, distribution environment and the ability to coach and lead a remote sales team. Bilingual in French is preferred.
  • Extensive territory travel and weekend work as required. The ability to travel throughout USA and Canada. The…
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