Research Associate; Quantitative Research

Position: Research Associate (Quantitative Research)
Location: Bengaluru

About Us

At Assembly, we help brands find the change to fuel business growth. We are an award-winning global brand performance agency, home to 1,600 talented people across 25 offices globally. We create unique data, technology and media solutions that enable faster and smarter problem solving and an inspired, collaborative workplace culture.

At Assembly we embody three core values:
Show Up - actively contribute to a space of personal and collective growth;
Make Change - embrace obstacles as opportunities, taking intentional steps to drive positive change; and Win Well - approach success with integrity, responsibility, and a commitment to collaboration, understanding that the journey is as important as the destination. Together, we create an environment that fosters continuous learning, adaptability, and a shared passion for making a meaningful impact.

We stay ahead of what's next, providing fresh insights to spark new ideas. We're a trusted partner to our clients, working behind the scenes to bring imagination, depth, and clarity to their biggest challenges—in entertainment, technology, lifestyle, sports, and gaming. Together, we create with confidence

Overview

We are a growth mind-set, meritocratic, and high-performance business with aprogressive outlook in all that we do. As our position in the market evolves, we're looking for a Research Associate to manage a wide range of initiatives across the full project lifecycle from proposal to report delivery.

Responsibilities

Responsibilities:

You will be required to support all phases of quantitative and qualitative primary market research. This may include methods such as concept evaluation, brand studies, content optimization tests, messaging/positioning evaluation, creative materials tests, market sizing and segmentation. Qualitative methods could include in-depth interviews, online communities, focus groups, etc.

For a quantitative project, the steps you'd assist on could include, but are not limited to:

Support the team during the proposal process by doing basic desk research;
Review, proof and format survey questionnaires including precise and correct use of survey programming logic;
Test programmed survey links for formatting and accuracy compared to the final questionnaire, logic, and research objectives;
Check soft launch survey data in Decipher to ensure accuracy compared to the final questionnaire, logic, and research objectives;
Assist with the creation of data table specs and weighting schemes so our data processing team can create data tables;
Monitor fieldwork progress in Decipher and conduct bad case searches;
Check and finalize data tables provided by our data processing team

Primary Responsibilities

Populate client reports and appendices using the Microsoft Office Suite or Google Suite;
Quality control and proofread reports to ensure accuracy;
Partner with internal and external operations teams (programming, fieldwork, data processing, marketing sciences) to ensure projects stay on track and meet client timelines.

For a qualitative project, the steps you'd assist on could include, but are not limited to:

Support the team during the proposal process by doing desk research;
Review, proof and format discussion guides, stimulus and screeners;
Monitor recruitment process and conduct re-screens of research participants as necessary;
Assist with scheduling research participants and sending invites;
Search for & identify potential research participants on social media based on detailed qualification criteria;
Observe qualitative research, in person or virtually, and take detailed notes;
Review qualitative transcripts and pull relevant participant quotations;
Populate reports and appendices using the Microsoft Office Suite or

Google Suite;

Quality control and proofread reports to ensure accuracy;
Manage/Organize project-related files;
Partner with internal and external operations teams (fieldwork,

moderators, facilities or online qual partners) to ensure projects stay

on track and meet client timelines.

The Expertise We Value

Curiosity and Critical Thinking – You are genuinely interested in seeking information on the 'whys,' always digging for more information to…