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Job Description & How to Apply Below
Location: Bengaluru
Experience- 6-10 yrs
Location
- Pan India
Role Overview
Lead implementation, configuration, and optimization of Tealium iQ, Audience Stream, and Event Stream to enable accurate web analytics and activation across digital platforms. Ensure seamless integration with analytics tools like Google Analytics and Adobe Analytics.
Key Responsibilities
Implement and configure Tealium iQ TMS: tags, load rules, events, and extensions for web and mobile platforms
Manage Audience Stream and Tealium Event Stream—design event specifications, data mappings, and activation setups
Integrate and validate analytics platforms (Google Analytics, Adobe Analytics, Adobe Campaign), setting up media pixel tags for paid campaigns
Strategize and implement universal data layer to standardize tracking across channels
Develop custom JavaScript solutions within Tealium for advanced data collection and tag management
Use SQL and APIs for data validation and manipulation as needed
Conduct QA through staging and production testing to ensure accurate data capture
Collaborate with marketing, analytics, and development teams to translate business tracking requirements into technical designs
Document tag governance standards, solution architectures, and implementation best practices
Required
Skills & Qualifications
5–12 years in web analytics and tag management, with strong hands-on experience in Tealium iQ, Audience Stream, and Event Stream
Proven track record integrating Tealium with Google Analytics, Adobe Analytics, and digital marketing tags
Advanced skills in JavaScript, jQuery, and working with CSS/HTML
Experience with SQL, REST APIs, and troubleshooting data pipelines
Analytical mindset with strong problem-solving and attention to detail
Excellent communication skills and ability to work cross-functionally
Preferred Qualifications
Certifications:
Tealium, Google Analytics, Adobe Analytics
Experience with Adobe Campaign, media pixel ecosystem, and marketing automation
Familiarity with agile methodologies and digital analytics frameworks
Past engagement with GTM, Adobe Launch, or similar TMS tools
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