Director of Sales and Marketing
Listed on 2026-01-25
-
Sales
Hotel/Hospitality Sales, Sales Manager, Business Development, Business Administration
Job Details
Job Location:
BALTIMORE, MD 71457
Position Type:
Full Time
Salary Range: $ - $ per year
Job Shift: Day
Position OverviewWe are seeking a high-impact Director of Sales to lead revenue growth for a well‑positioned hotel in Downtown Baltimore. This role is ideal for a strategic, relationship‑driven sales leader who thrives in an urban market, understands how to build community presence, and has a high level of analytical fluency. This position requires more than maintaining existing business; it calls for a visible sales professional who will embed the hotel into the local business, civic, and institutional community while driving measurable results.
Key Responsibilities- Lead and execute a comprehensive sales strategy across corporate and group segments, including banquets and catering.
- Actively prospect, solicit, and close new business with a focus on share shift from competing downtown and suburban hotels.
- Establish the hotel and sales team as trusted partners within the Downtown Baltimore community.
- Build and maintain strong relationships with local civic organizations, associations, corporations, and demand generators.
- Collaborate with hotel leadership, revenue management, and eCommerce to maximize occupancy, ADR, and total revenue.
- Own the sales process from prospecting through contracting and execution.
- Represent the hotel at community events, networking functions, and industry meetings.
- Track sales activity, pipeline, and results using brand and internal reporting tools.
- Set expectations for accountability, professionalism, and results. Mentor sales and other department team members to provide the best experience in market.
5 years hotel sales experience including rooms and banquet/catering sales.
Licenses / CertificationsPossess a valid driver’s license and be able to drive to customer appointments.
Skills- Ability to lead and develop the sales and F&B teams. Documented success in driving sustained room revenue growth, increasing account productions, improving mix, and gaining market share against a defined competitive set.
- Data‑driven with the ability to translate insights into result‑driven sales strategies.
- Ability to confidently and professionally communicate performance results, forecasts, strategies, and risks to leadership and partners.
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