Digital Communications Specialist

Overview

The Digital Communications Specialist contributes to the integrated and comprehensive approach to brand building and provides communications support for a department, center, or program. Will write and produce printed and digital communications material. The Digital Communications Specialist is responsible for the communication and marketing of events and partners with internal and/or external stakeholders to ensure engagement with the appropriate audience while maximizing visibility and recognition.

• Serve as the primary writer and editor for printed materials related to the area, events, and activities.
• Perform a variety of research, writing and digital production for communications vehicles.
• Write new material or contribute to a variety of communication media, e.g., website, proposals, summary reports, fact sheets, newsletters, marketing materials, correspondence, brochures.
• Conduct interviews and/or collect information to develop content for communication materials.
• Select visual assets to accompany written work.
• Coordinate, oversee, schedule, and make appropriate arrangements for production and distribution of communications materials.
• Serve as primary contact with vendors.
• Participate and contribute to planning and identifying content, theme, message, and tone.
• Implement project strategies and work plans developed by project leadership and support team in communicating, coordinating, completing, and disseminating project deliverables and tracking metrics.
• May manage and maintain social media accounts, newsletters, and/or website content.
• Support the planning and execution of webinars and other internal or external facing events.
• Develop internal and external communication materials for project promotion.
• Participate in high-level project team meetings and conference calls.
• Support the development of proposals or other documentation for new or continued funding as needed.
• Communicate challenges, requirements, and deadlines to team and ensure project timelines and deliverables are met.
• Other duties as assigned.

• Develop and implement a data-based social media strategy, monitoring day-to-day social media activity and larger trends and analyzing communications and engagement activities.
• Plan, produce, and schedule social media content (Facebook, Instagram, Linked In, and X) aligned with social media strategy to reach target audience, including developing regular social media series; producing social-first media videos, and covering on- and off-campus events.
• Serve as the primary digital communications contact for DAR's Office of Talent Management and Human Resources, including managing the DAR Linked In Channel.
• Participate in the office's beat system, collecting story ideas and assets from Hopkins divisions, departments, and schools.
• Provide social graphic design support for the Development Communications office and adjacent DAR teams.

• Bachelor's degree in a related field.
• Two years of related experience.
• Additional education may substitute for required experience and additional related experience may substitute for required education beyond a high school diploma/ graduation equivalent, to the extent permitted by the JHU equivalency formula.

• At least two years of relevant experience in managing social media in a professional setting and be familiar with social media trends, as well as scheduling and reporting tools, such as Sprout Social
• Proficiency in Microsoft Office Suite

Classified

Title:

Communications Specialist

Job Posting Title (Working Title): Digital Communications Specialist

Role/Level/Range: ATP/03/PB

Starting Salary Range: Minimum: $46,200 - Maximum: $80,799 (targeted salary: $54,631; commensurate with experience)

Employee group: Full Time

Schedule: Monday-Friday, 8:30am-5:00pm

FLSA Status: Exempt

Location: Mount Washington Campus

Department name: -Development Communications

Personnel area: University Administration