Analyst , Marketing

Bendix Commercial Vehicle Systems LLC

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.

LOCATION: Avon / Ohio (US-OH), United States |
BRAND: Bendix |
REQUISITION : 9545 |
JOB GRADE: 0

ON-SITE/REMOTE: Hybrid

Want to help shape tomorrow? At Bendix we've been doing it for 90 years…setting the standard with advanced dynamic solutions that drive improved commercial vehicle performance and safety. We're part of the Knorr-Bremse Group, the global leader in braking technologies. As part of our team, you'll collaborate with a world of talented and dedicated colleagues whose sense of purpose complements your own.

You'll find rewarding opportunities, diverse experiences, partnerships, and an unwavering commitment to ethics and integrity. Innovation is part of our DNA. Achievement drives our culture. Learn more today!

Position Title:

Analyst 1-3, Marketing

Reports To:

Manager, Marketing

Date Last Revised:
January 16, 2026

This position is accountable for supporting and advancing product marketing effectiveness across North American Aftermarket, OE, and Fleet channels—scaled in scope, complexity, and strategic contribution according to level (13). The role develops and executes Tactical Marketing Plans (TMPs), drives content and messaging development, and builds product‑line expertise to support customer engagement and business growth. Marketing Analysts collaborate cross‑functionally to ensure aligned, accurate, and impactful marketing initiatives across the organization.

• Create, develop, and secure approval for Tactical Marketing Plans (TMPs) for assigned product lines; update as needed.
• Develop product messaging including features, benefits, and limitations tailored to target audiences.
• Build and maintain M‑SME expertise for assigned product lines.
• Develop and/or guide marketing collateral using tools such as Adobe Creative Suite, Copilot, and vendor‑specific platforms.
• Represent Bendix at trade shows, customer meetings, demos, and industry events.
• Conduct market research and summarize insights for internal stakeholders.
• Generate reports on trends and product performance using internal sales systems (BW, SAP, etc.).
• Create and administer surveys to evaluate customer satisfaction, expectations, market conditions, and company image.
• Participate in marketing projects, support cross‑functional collaboration, and contribute as a productive team member.
• Support customer interactions in alignment with Sales and Marketing leadership.

• Supports foundational tactical marketing activities for defined product lines.
• Executes established processes while growing product knowledge and marketing competencies.

• Works under guidance; escalates unclear or complex tasks.
• Completes routine analysis, content creation, and research activities.

• Collaborates across PGs, Sales, and Marketing peers on clearly defined work streams.
• Contributes to team projects and innovation efforts.

• Participates in light customer interactions, typically accompanied by senior team members.

• Understanding of fundamental marketing practices, tools, and B2B methodologies.
• Basic knowledge of sales strategies and database/query tools.
• Basic familiarity with commercial vehicle industry (preferred)

• 13 years in marketing, product marketing, sales, product management, or business development.
• Industrial/technical product experience preferred.
• Co‑op/intern experience acceptable.

• Foundational strategic thinking.
• Strong communication, analytical, and problem‑solving abilities.
• Intermediate level with Microsoft Office, software packages (BW and SAP reporting).
• Foundational familiarity with Adobe Suite, Copilot, and digital research tools.
• Capable of writing basic copy and supporting collateral design.
• Ability to manage multiple priorities professionally and collaboratively.

• Manages more complex marketing…