Associate Downstream Product Manager – Insertable Cardiac Monitors; ICM

Position: Associate Downstream Product Manager – Insertable Cardiac Monitors (ICM)
Abbott is a global healthcare leader that helps people live more fully at all stages of life. Our portfolio of life-changing technologies spans the spectrum of healthcare, with leading businesses and products in diagnostics, medical devices, nutritionals and branded generic medicines. Our 114,000 colleagues serve people in more than 160 countries.##
*
* JOB DESCRIPTION:

**** Associate Downstream Product Manager – Insertable Cardiac Monitors (ICM)
**** Working at Abbott
** At Abbott, you can do work that matters, grow, and learn, care for yourself and your family, be your true self, and live a full life. You’ll also have access to:
* Career development with an international company where you can grow the career you dream of.
* Employees can qualify for free medical coverage in our Health Investment Plan (HIP) PPO medical plan in the next calendar year.
* An excellent retirement savings plan with a high employer contribution
* Tuition reimbursement, the  student debt program, and  education benefit - an affordable and convenient path to getting a bachelor’s degree.
* A company recognized as a great place to work in dozens of countries worldwide and named one of the most admired companies in the world by Fortune.
* A company that is recognized as one of the best big companies to work for as well as the best place to work for diversity, working mothers, female executives, and scientists.
** The Opportunity
** As a global leader in Cardiac Rhythm Technologies, we focus on innovative technologies that can improve the way doctors treat people with heart arrhythmias or irregular heartbeats.  This role will be located in Austin, Texas.

The Downstream Associate Product Manager – Insertable Cardiac Monitors (ICM) supports the commercial execution, field enablement, and market adoption of Abbott’s insertable cardiac monitoring portfolio. This role helps translate clinical evidence, customer insights, and competitive information into practical tools and programs that support sales effectiveness and customer adoption.

Working closely with Sales, Global Product Marketing, Medical, Training, and Analytics, this position contributes to downstream launch activities, sales enablement materials, customer programs, and performance tracking. The role is well suited for a high-potential marketer looking to build strong downstream fundamentals in a fast-paced, highly regulated medical device environment.
** What You’ll Work On
**** Product Launch & Commercial Execution
*** Support downstream launch activities for new ICM products, feature releases, and enhancements.
* Assist in the development and execution of post-launch adoption initiatives, including messaging updates, targeting support, and competitive response materials.
* Help track launch KPIs (e.g., adoption, utilization, product mix) and flag trends or gaps for discussion with senior team members.
** Sales Enablement & Field Partnership
*** Partner with the ICM sales organization to support development of sales tools, presentations, objection-handling guides, and training content.
* Assist in maintaining sales playbooks and customer-facing materials to ensure consistency and clinical credibility.
* Participate in field rides, customer meetings, and account visits to gather insights and better understand real-world adoption challenges.
* Support national and regional sales meetings, trainings, and customer education programs.
** CRM, Analytics & Performance Support
*** Utilize CRM platforms (Salesforce or equivalent) and dashboards to support tracking of sales performance and customer engagement.
* Assist with basic data analysis related to KPIs, market trends, and program effectiveness.
* Partner with analytics and sales operations teams to support reporting and data accuracy.
** Market, Competitive & Customer Insights
*** Monitor competitor activity, market trends, and customer feedback to support positioning and messaging updates.
* Help translate clinical and technical information into clear, customer-relevant content under guidance from senior marketers.
* Compile and summarize field feedback to support continuous improvement of downstream strategies.
** Cross-Functional…