Brand Design Manager

Summary

The Brand Design Manager leads the creative vision and execution of Grace Technologies’ brand through visual storytelling, campaign innovation, and design excellence. This role owns the look, feel, and consistency of all marketing assets while managing the daily workflow of the creative team.

Full-time

You’ll guide and inspire the creative team, balancing hands‑on design work with strategic leadership. From concept to launch, you’ll transform complex industrial and technical stories into compelling visuals that embody Grace Technologies’ purpose of making maintenance safer, smarter and more efficient.

• Own the creative direction and visual identity of Grace Technologies, ensuring our brand reflects innovation, reliability, and purpose across every platform.
• Drive creative excellence and innovation by developing high-impact concepts and campaigns that elevate industrial storytelling and make complex ideas easy to understand.
• Personally contribute to design work through hands‑on creation of digital, video, and print assets, setting the example for quality, creativity, and attention to detail.
• Lead and inspire the creative team, providing direction, feedback, and mentorship that builds confidence, skills, and a culture of design excellence.
• Push creative boundaries by experimenting with new formats, tools, and technologies (including AI that improve how we communicate visually and differentiate Grace in the market).
• Translate technical and industrial concepts into clear, engaging creative that connects with our audience and supports marketing and business goals.
• Collaborate cross‑functionally with marketing, sales, and product teams to align creative strategy with campaign objectives and product launches.
• Maintain and evolve our brand identity, managing design systems, templates, and standards that ensure consistency through innovation—not repetition.
• Oversee project flow and priorities for the creative team, balancing timelines, resources, and quality across concurrent campaigns and deliverables.
• Lead creative production for events and campaigns, ensuring cohesive brand experiences across booths, videos, digital assets, and collateral.
• Review creative performance and insights to understand what resonates and apply data‑driven improvements to future design work.
• Contribute to annual planning and budgeting for creative resources, tools, and vendor partnerships to maximize impact and ROI.

To perform this job successfully, an individual must be able to perform each essential duty satisfactorily and be a team player through collaboration and keeping a positive and enthusiastic attitude. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

• 5+ years of experience in marketing or creative roles with a strong portfolio that demonstrates brand elevation, visual storytelling, and clean design.
• Skilled in Adobe Creative Suite (Illustrator, Photoshop, InDesign, Premiere, After Effects) and familiar with Canva or Figma.
• Experience managing design workflows and collaborating across departments.
• Strong conceptual thinker who can translate complex ideas into clear, engaging creative.
• Understanding of CRM, CMS, and SEO platforms (Hub Spot and Shopify preferred).
• Familiar with social media and paid advertising platforms (Linked In, Google, Meta).
• Excellent organization and project management skills with attention to detail.
• Analytical mindset with experience measuring creative performance.
• Curiosity for design trends, technology, and tools that help improve creative output.
• Positive, team‑oriented attitude with a willingness to take initiative and solve problems.

• Bachelor's degree in graphic design, Marketing, Communications, or related field.

Excellent verbal and written communication skills. Sufficient technical and creative writing skills. Proven editorial skills including strong language skills and the ability to adjust content to remain…