Customer Business Manager-Specialty/Natural CPG
Listed on 2026-03-04
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Business
Business Development, Business Management, Client Relationship Manager, Sales Marketing -
Sales
Business Development, Client Relationship Manager, Sales Marketing
The Customer Business Manager IV serves as a retailer expert, leading the execution of client strategies to drive growth. This role is responsible for accelerating client business performance within each assigned retailer, outpacing both the category and the retailer overall. The position builds and sustains strong client partnerships by contributing to business plan development and owning execution strategies with retail partners.
Through deep knowledge of retailer operations and merchandising strategies, the Customer Business Manager IV drives growth across brands using strong insights, effective selling, and best‑in‑class execution.
To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential duties.
Education/Experience:
- Bachelor’s degree preferred or a minimum of 10+ years ‘experience in the CPG industry preferred
- 10+ years of sales experience
- PC knowledge and skills in word, excel, email and Power Point
- Intermediate Microsoft Office skills including Excel with pivot tables, Word, Outlook, PowerPoint.
Other Functions:
- Retailer knowledge and respect with/ by the retailer
- Understanding of our client's strategy
- Clear understanding of client expectations
- Persuasive selling
- Professionalism
Performance Metrics:
- On budget execution of sales plan
- New Item acceptances in accordance with client standards
Knowledge,
Skills and Abilities
:
- Communication skills, including listening, presentations, written and verbal skills
- Insights-based, consultative selling and negotiation skills
- Intermediate category management knowledge, including but not limited to the “4 Ps”
- Business acumen and intelligence, including market and industry trends
- Good organizational and time management skills
- Ongoing professionalism and ability to handle pressure
- Certificates, Licenses, Registrations: A valid driver’s license.
- Supervisory Responsibility: None.
- Working Conditions:
Office and field environment - Travel Requirements: Ability to travel within the US for customer, client or company meetings on an as needed basis.
- Physical Demands: Ability to bring sample products to the account calls.
- Language Skills: English is the primary language skill; however, bilingual skills may be required based on business necessity.
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