Regional Sales Director

Join to apply for the Regional Sales Director role at Cotton Holdings Inc.

Austin, TX

Join Our Team! Are you passionate about driving business growth and building lasting client relationships? At Cotton Holdings, Inc., we believe in empowering individuals, driving meaningful change, and fostering success through strategic partnerships and innovative solutions. As a National Business Development professional, you’ll play a vital role in expanding our client base and strengthening relationships with key industry decision-makers.

• The Regional Sales Director is responsible for developing and executing strategic sales plans that drive revenue growth, expand market share, and strengthen client relationships.
• Leads the sales organization, assesses current market strategies, and ensures alignment with the company’s goals.
• Works closely with executive leadership, field sales teams, and cross‑functional departments to identify new business opportunities, maximize client potential, and deliver exceptional customer experience.
• Develops and implements short‑ and long‑term sales strategies to achieve revenue and growth targets.
• Assesses existing client structures, including MSA accounts, and creates tailored plans to maximize revenue potential.
• Leads the annual sales planning process, including forecasting, goal setting, and budgeting.
• Monitors sales performance metrics and adjusts strategies to ensure targets are met or exceeded.
• Oversees the development and execution of client strategies in collaboration with business development and operations teams.
• Travels as needed to develop and maintain strong client partnerships.
• Directs prospecting activities and ensures accurate tracking and reporting through Salesforce or other CRM platforms.
• Develops and maintains territory plans in partnership with assigned field sales representatives.
• Supports the identification and pursuit of new business opportunities and market expansion initiatives.
• Leads, mentors, and develops a high‑performing sales team, setting clear performance expectations and accountability measures.
• Fosters a culture of collaboration, continuous improvement, and superior customer service.
• Provides training, coaching, and professional development to enhance sales effectiveness.
• Promotes adherence to the company’s safety culture, values, and operational standards.
• Participates in regular business development and company leadership meetings.
• Collaborates with marketing, operations, and finance teams to align strategies and optimize results.
• Provides market feedback to inform product development and service offerings.

• 10+ years of progressive sales leadership experience, including P&L responsibility, in a service‑oriented industry with annual revenues of $30–$40MM+ and a workforce of 50–100 employees.
• Proven track record of developing and executing sales strategies that achieve sustained revenue growth.
• Leadership experience in commercial disaster recovery, construction, or roofing preferred.
• Demonstrated success in building and managing high‑performance sales teams.

• Excellent business acumen with the ability to adapt quickly to changing market conditions.
• Strong organizational, prioritization, and execution skills.
• Proficiency in CRM tools (Salesforce preferred) and Microsoft Office Suite.
• Superior verbal, written, and interpersonal communication skills.
• Strategic thinker with a practical, results‑oriented approach.
• Ability to manage multiple priorities in a fast‑paced environment.

• Bachelor’s degree in business, sales, marketing, or a related field required.

• Sales and business development best practices.
• Market trends and competitive landscape in target industries.
• Forecasting, budgeting, and financial management principles.
• Contract negotiation and relationship management strategies.

• Highly motivated and results‑driven with a strong work ethic.
• Professional and persuasive in client and stakeholder interactions.
• Strategic thinker who can translate vision into actionable plans.
• Collaborative leader who builds trust and inspires teams.
• Adaptable and resourceful in a…