Senior Director, Sales

Aurora, Illinois | Sonova Audiological Care US

Sonova Audiological Care US is seeking a visionary Senior Director of Sales to lead and develop a team of Regional Sales Leaders across a geographic territory. This strategic role is accountable for delivering sales growth, profitability, and exceptional patient/customer experience while driving operational excellence. With full P&L responsibility, you will leverage your leadership, business acumen, and talent management expertise to meet all budget goals and key performance indicators.

Key Responsibilities

• Full P&L accountability including revenue, gross margin, OpEx, and LCM

• Lead sales efforts to achieve assigned KPIs, revenue, and profit targets

• Manage, coach, and develop a team of Regional Sales Leaders—covering selection, hiring, training, and performance management

• Motivate and inspire teams to embrace Sonova policies and patient-first processes (Cycle of Sales, BLINK, audiological standards)

• Ensure compliance with HIPAA, licensing, billing, and other Sonova policies

• Drive employee engagement through Sonova’s SIP plan and Pay-for-Performance methodologies

• Partner cross-functionally to execute on talent management initiatives: development, appraisals, succession planning, and performance KPIs

• Lead Hear Me strategies to foster engagement and achieve sustainable employee satisfaction scores

• Oversee portfolio and footprint management in collaboration with Real Estate, Facilities & Branding to drive market share growth

• Integrate and transition new businesses through acquisitions or clinic expansions

• Champion Sonova
  
  X continuous improvement tools (Kaizen, A3PS, Value Stream Mapping, Hoshin Kanri)

• Monitor industry trends, including competitor strategies, telehealth, omnichannel, and online sales

• Promote Sonova’s values, diversity & inclusion, and patient-focused culture

About You

• Education:

  • Bachelor’s degree required,MBA preferred

• Experience:

  • Minimum 10 years of relevant multi-unit management experience

  • Proven success in sales, marketing, and business growth in a high-touch, customer-focused environment

  • Previous business management experience required

  • Hearing healthcare management experience strongly preferred

• Skills & Competencies:

  • Strong leadership, coaching, and mentoring ability

  • Excellent verbal, written, and virtual communication skills

  • Visionary, forward-thinking mindset with strategic problem-solving skills

  • Expertise in business plan preparation and presentations

  • Marketing, promotion, and multi-unit management expertise

  • Proficiency in Microsoft Office, particularly PowerPoint & Excel

• Opportunity to lead a high-performing team in a growing healthcare organization

• Full P&L ownership and influence over regional strategy and execution

• A collaborative culture with a focus on innovation, patient care, and employee engagement

• Competitive compensation, bonus opportunities, and executive-level benefits

• Career development in a global healthcare company shaping the future of audiological care

Salary Range: $153K to $190K