Creative & Design Lead - Marketing

Creative & Design Lead - Marketing

Location:

Remote

Reports to:

Vice President - Marketing

Rensa Filtration is a family of companies dedicated to air filtration. By investing in innovation and the people who drive it, we manufacture, market, and distribute best‑in‑class solutions across North America and Europe that keep environments safe and industries thriving.

Rensa is a leading manufacturer and distributor of air filtration products, operating multiple manufacturing sites, and multiple sales, service, and distribution centers. We offer a wide range of standard and customized HVAC filtration products that provide best‑in‑class filtration performance and energy savings across education, healthcare and high‑tech manufacturing facilities. Rensa also offers specialized air filtration solutions for data centers and activated carbon filters for removal of odors and molecular contamination in museums, airports, and healthcare facilities.

Our mission is to elevate indoor air quality through engineered solutions, trusted expertise, and a brand that reflects the impact of the work we do.

• We improve the environment – making indoor and outdoor environments cleaner by eliminating process contaminants through superior products and media.
• We drive innovation by investing in people, technology, and creative systems that bring differentiated solutions to market.
• We help our customers protect people, equipment, and critical environments while lowering total cost of ownership.

The Creative & Design Lead - Marketing is a core member of Rensa’s Marketing team and serves as the engine behind our visual, creative, and sales‑enablement output. This role plays a critical part in driving new business, generating demand, and enabling sales teams with best‑in‑class tools—while helping build a strong, credible, and modern brand in the air filtration industry.

This role functions like an internal creative studio, responsible for designing, producing, and systematizing high‑quality marketing and sales assets across digital, print, eCommerce, and brand channels. You will support new business generation, sales teams, and brand‑building efforts by delivering polished, consistent, and scalable creative assets—quickly and effectively.

If you thrive at the intersection of design, systems, and execution—and enjoy turning complex needs into clear, compelling visual solutions—this role is for you.

• Design and produce a wide range of marketing and sales assets, including:
• Sales presentations and PowerPoint templates
• Brochures, eBooks, whitepapers, and sales literature
• One‑pagers, product sheets, banners, pamphlets, and trade show assets
• Digital ads, banner ads, and web design assets
• Short‑form videos, animations, and motion graphics for marketing, sales, and brand storytelling
• Own layout, typography, and visual consistency across all deliverables.
• Translate brand guidelines into clear, usable templates that scale across teams.
• Translate complex technical and product information into clear, engaging visual narratives.
• Execute design work directly within CMS and marketing platforms as needed, ensuring designs translate cleanly from concept to live digital experiences.

• Build and maintain reusable design systems, templates, and asset libraries.
• Think in workflows and systems—not one‑off designs—to improve speed, quality, and consistency.
• Recommend and implement better software, tools, processes, and AI‑assisted workflows to increase efficiency and to support cross‑team collaboration.
• Train and upskill internal team members on templates, tools, and best practices.

• Partner closely with Sales, Product, and Operations teams to support active opportunities and campaigns.
• Rapidly turn around custom assets for sales teams while balancing long‑term brand and system needs.
• Support content creation initiatives by designing eBooks, case studies, and campaign assets.

• Support eCommerce initiatives through design strategy, UX thinking, and conversion‑focused creative.
• Assist…