Graduate Assistant - Athletics Marketing & Revenue Generation

Overview

Position Information

Requisition Number Stu
04982P

Home Org Name Digital Marketing

Division Name Director Intercollegiate Athletics

Position Title Graduate Assistant - Athletics Marketing & Revenue Generation

Working Title (if different from Position Title)

Auburn Athletics seeks candidates for a Graduate Assistantship position to work in partnership with the Marketing & Revenue Generation team by completing daily office hours in order to plan and execute digital strategies for all of Auburn’s 19 athletics programs.

Essential Functions

• Execute and strategize digital marketing communications for various sports and other campaigns across email, web, and app
• Build out weekly Auburn Tigers emails using Eloqua, our email marketing tool
• Coordinate with the Director of Marketing & Revenue Generation on strategies to increase engagement and revenue via our athletics website and app
• Upload and manage content including podcasts, videos, stories, images and more to  and the Auburn Tigers app
• Record and measure data for all digital platforms including email, website/app, social media, etc.
• Develop marketing plans for Olympic sports in partnership with our Fan Experience and Communications teams
• Represent the unit by attending sport-specific pod meetings and present weekly initiatives to the sport staff
• Help lead and execute AU VIP initiatives ranging from website maintenance to facility tours and gameday activations
• As part of the AU VIP program, must be able to stand/walk for the full entirety of gamedays and carry out other physical activities
• Demonstrate the visual acuity necessary to operate job-related technology and equipment and to evaluate work for accuracy and quality
• Ensure all assigned tasks are carried out in compliance with department, university, SEC and NCAA rules and regulations

• Bachelor’s degree or relevant experience in Public Relations, Business, Marketing, or another related field

Position includes graduate school tuition waiver and monthly stipend. To be on assistantship, a graduate student must:

• Be in a degree-seeking program allowing tuition waiver (College of Education and MBA program not available)
• Be registered for courses during each academic term of the assistantship
• Satisfy the minimum load specifications of the individual departments and be making satisfactory progress toward the degree

• Position requires a two-year commitment. Applicants selected for the position must then apply for and be accepted into the Auburn University graduate school.
• Acceptance into graduate school at Auburn University is required before candidate can officially be offered the position.
• Detail-oriented for accuracy of data and information
• Highly organized and ability to balance multiple projects and deadlines
• Strong initiative to solve problems
• Extraordinary focus on customer service
• Willing to work in a team atmosphere where expectations are set and managed while giving staff flexibility to do their assigned task
• Time commitment outside normal working hours
• Relevant experience in marketing and social media

• Pay Rate $1,250/monthly
• Work Hours 20
• City position is located in:
  Auburn
• State position is located:
  Alabama

Posting Date 01/23/2026

Closing Date

Equal Opportunity Compliance Statement

It is our policy to provide equal employment and education opportunities for all individuals without regard to race, color, national origin, religion, sex, sexual orientation, gender identity, gender expression, pregnancy, age, disability, protected veteran status, genetic information, or any other classification protected by applicable law. Please visit their website to learn more.

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