SEO Manager

Responsibilities

• Lead the day-to-day management of assigned clients as their SEO subject matter expert, proactively advocating for their programs and driving progress
• Oversee research, analysis, and insights of assigned accounts, communicating clear requirements and ensuring reporting aligns with client objectives
• Directly manage team members, setting expectations and reviewing both their performance and deliverables
• Conduct comprehensive content, technical, and reputation audits using a suite of tools and transform insights into actionable recommendations for clients
• Provide expert guidance and consultation during site designs, redesigns, and migrations to ensure adherence to SEO best practices
• Identify emerging opportunities and proactively surface recommendations to clients and the department through compelling presentations
• When needed, lead client calls, communicate channel performance and industry updates, and follow up on critical discussion points and next steps
• Manage key vendor (client and Acadia third party tools) relationships for assigned accounts, ensuring effective utilization of tools like Rio, Yext, Stat, and Semrush

• 5+ years of direct SEO experience, including content strategy and web development (understanding basic HTML, JavaScript, CSS)
• Proficiency in web analytics tools (e.g. Google Analytics, Google Search Console) and intermediate Microsoft Excel / Google Sheets skills
• Proficient knowledge of SEO tools (e.g. Screaming Frog, Semrush, Stat) and the ability to use data to make compelling arguments
• Excellent written, verbal, and presentation skills
• Strong self-management skills, but with the humility to ask for help when needed
• Curiosity:
  An inquisitive mindset and passion for learning about Acadia and our clients' businesses and how SEO can help them
• Candor:
  Willingness to have challenging conversations, holding yourself and others accountable, and make tough decisions for the benefit of clients and team
• Can-do:
  Openness to experimentation, continuous learning, and maintaining a positive outlook