Senior Manager, Purpose Communications

Overview

How you'll help us Keep Climbing (overview & key responsibilities)

Mission: We advance Delta’s reputation as an enviable employer brand powering our transcendence to a beloved consumer experience brand and business worthy of continued premium investment. We build trust among employees, customers, shareholders, and the communities we serve, using strategic communications counsel across four core Delta pillars:
Culture, Reputation, Brand, and Business.

Our Global Communications team is looking for a strategic communicator to drive strategy and results in purpose-focused communications. This role is core to Delta differentiating itself through its values, integrating stories that highlight Delta’s approach to sustainability, and diversity, equity and inclusion, across our business, and supporting and engaging with the communities where we live, work and serve. Reporting to Director, Brand PR, this individual will have a passion for this work and proven strategic communications skills.

• Developing and delivering internal and external communications strategies and tactics to build and protect Delta's reputation as an airline driven by an innovative, socially minded, and inclusive culture.

• Providing strategic communications counsel to senior-level stakeholders and partners. Working with GM to drive the consistent integration of sustainability, DEI and community engagement messaging, across Delta’s corporate narrative and business narrative.

• Work collaboratively within the Brand & Consumer team and across Global Communications to develop communications (e.g. news releases, social media posts, multimedia content, employee-facing stories and videos, etc.) that build corporate trust and position Delta as a values-led brand.

• Proactively seek out and confirm executive thought leadership placements (earned media interviews, speaking engagements, social media posts, internal town halls) that support Delta’s Purpose narrative.

• Serve as a spokesperson for proactive and reactive activities related to Purpose communications, while developing relationships with key traditional and emerging media.

• Working with Director and retained agency to develop thought leadership strategy for CSO and CDO to reinforce Delta as a values-led, people-centric and experience-focused premium brand and lead delivery of strategy including securing speaking and media engagements, developing briefs and managing internal and external social platforms

• Nurturing collaboration within and across a highly complex matrix team to drive adoption of best-in-class sustainability, DEI and community engagement practices.

• Working with Director and agency partner to identify the latest trends and educate relevant parties about best corporate policies and communication practices.

• Constantly incorporating industry perspective into our ideas.

• Supporting processes and resources (i.e. Key message repository) to ensure consistent Purpose messaging, reflecting employee and customer priorities and issues across Global Comms and Delta.

• Managing projects expertly to help keep momentum on strategic initiatives involving multiple teams and executives

• Minimum of 8 years' experience in Corporate Communications, Employee Relations, Public Relations and/or Marketing Communications, including day-to-day relationships with Senior Executives

• Ability to move seamlessly between big critical thinking and tactical execution and juggle competing priorities while considering a variety of perspectives and connecting dots throughout the business

• Ability to act as strategic counsel to and cultivate constructive relationships with individuals at all levels

• Strong issues management experience

• Diplomacy, positivity, keen problem-solving, critical thinking, and the ability to receive and deliver constructive criticism

• Strategic, solutions-oriented approach and ease working collaboratively across teams

• Strong team orientation and relationship-building skills; predisposition to seek and integrate diverse viewpoints

• Embraces a diverse set of people, thinking and styles

• Honesty, integrity, respectfulness,…