Growth Marketing Manager

Merchant

E is looking for a Growth Marketing Manager who can blend strategy, creativity, and execution to accelerate our go-to-market motion. This role is the connective tissue across Sales, Product, and Marketing—driving targeted demand, elevating brand presence, and delivering high-impact communications to merchants, partners, and prospects.

The ideal candidate is a builder: someone who thrives in a fast-moving environment, owns their outcomes, and can switch seamlessly between campaign strategy, content creation, ABM orchestration, and event execution. You’ll shape how Merchant

E shows up in the market every single day.

-Account-Based & Growth Marketing

• Lead the strategy and execution of account-based marketing programs focused on high-value merchants, ISVs, partners, and verticals.
• Build integrated, multi-channel demand programs using digital ads, email, social, paid media, and partner co-marketing.
• Collaborate with Sales, Rev Ops, and Product to define target lists, align messaging, and track performance from awareness to pipeline to revenue.
• Monitor and optimize campaigns with crisp reporting, insights, and data-driven recommendations.

-Trade Shows & Events

• Own end-to-end event strategy, planning, logistics, and on-site execution for trade shows, conferences, partner events, and Merchant
  
  E-led field events.
• Manage booth design, collateral, branded swag, staff preparation, lead capture, and follow-up motions.
• Build pre-event and post-event marketing plans to maximize attendance, meetings, and ROI.

-Content Development

• Produce clear, compelling content across digital and physical channels—one-pagers, product sheets, decks, landing pages, paid media assets, and more.
• Translate complex payments concepts into simple, high-impact value messaging.
• Create polished, customer-facing PowerPoint presentations for Sales and Partnerships that elevate Merchant
  
  E’s brand narrative.
• Collaborate with SMEs across the business to ensure accuracy, clarity, and consistency.

-Email Marketing & Communications

• Manage all marketing emails, automated nurture programs, and lifecycle campaigns in our CRM/automation platform.
• Own mandatory merchant and partner communications with a high bar for accuracy, compliance, timing, and brand tone.
• Maintain strong QA processes for approvals, versioning, testing, and tracking.

-Cross-Functional Partnership

• Work closely with Sales, Product, Compliance, Customer Success, and Rev Ops to ensure coordinated messaging and aligned GTM execution.
• Support enablement with co-branded content, sales tools, and communication templates.
• Partner with Sales Ops to measure performance, refine targeting, and support data-backed decision-making.

• BA in Marketing or related field, or equivalent experience.
• 4+ years in growth marketing, digital demand gen, ABM, or related roles—B2B, SaaS, or Fin Tech experience preferred.
• Hands‑on experience with ABM platforms, marketing automation tools, and CRM systems.
• Exceptional writing, editing, and storytelling across digital and print formats.
• Proven success managing events and trade shows from planning to execution.
• Strong understanding of paid media, email best practices, and social channel strategy.
• Highly organized, detail‑obsessed, and able to manage multiple projects with tight deadlines.
• Curious, self‑directed, and eager to learn about payments, financial technology, and emerging marketing technologies.
• Willingness to travel for industry conferences, trade shows, and team collaboration (approximately 20‑30%).

• Proficiency with Microsoft Office (PowerPoint excellence is a plus).
• Experience with Hub Spot, Salesforce, or similar CRM/automation tools.
• Understanding of digital advertising platforms and Linked In/Facebook/Instagram for business.
• Prior experience in Fin Tech, payments, or SaaS (preferred, not required).

Ability to work flexible hours when preparing for major events.

Merchant

E is committed to creating a diverse work environment and we are proud to be an Equal Opportunity Employer.