Senior Enterprise Account-Based Marketing Manager - AMER

Overview

Note:

The Camunda team will be in Madrid, Spain from January 25th, 2026 for our company kickoff. Responses may be delayed during this time. We look forward to connecting in the week of Feb 2nd. Camunda is the leader in enterprise agentic automation, orchestrating complex business processes, including high-value knowledge work, across agents, people, and systems. We deliver trusted AI agents for business-critical processes with production-ready, enterprise-grade agents and built-in governance.

Over 700 leading innovators rely on Camunda to slash time-to-value, boost operational efficiency, and elevate customer experiences. Camunda was named a Visionary in the 2025 Gartner Magic Quadrant for Business Orchestration and Automation Technologies. As a fully remote, global company, we are recognized for flexibility and growth. This role could be the one you’ve been waiting for.

About The Role

We’re looking for a Senior Enterprise Account-Based Marketing Manager to design, execute, and scale ABM programs targeting our most important customer and prospect accounts. This role sits at the intersection of marketing, sales, and customer success and is responsible for orchestrating highly targeted, insight-driven programs that engage complex buying committees and drive measurable revenue impact.

You will own the ABM strategy and execution for a defined portfolio of enterprise accounts, leveraging a mix of 1:1, 1:few, and 1:many programs. You’ll partner closely with regional sales leadership, field marketing, product marketing, and partners to turn our go-to-market strategy into concrete plays, campaigns, and experiences tailored to specific accounts and segments. This is a high-visibility, high-impact role for a marketer who is analytical, strategic, and execution- and outcomes-focused.

What You’ll Be Doing

• Own ABM strategy for priority target accounts
• Build and execute ABM plans for a portfolio of global enterprise accounts (new logo and expansion)
• Define the right mix of 1:1, 1:few, and 1:many motions based on account potential, buying stage, and regional nuances
• Partner with sales to align on account selection, coverage model, and success criteria
• Deeply understand ICPs, buying groups, and account insights
• Develop a strong understanding of our ideal customer profile (ICP), key verticals, and primary use cases
• Map buying centers and personas within target accounts and document business drivers, pain points, and triggers
• Leverage intent data, behavioral signals, and sales insights to refine targeting and messaging
• Design and run multi-channel ABM campaigns
• Create integrated journeys combining digital, events, and 1:1 experiences
• Orchestrate tactics across channels such as email, paid media, web personalization, social, ADR outreach, and partner channels
• Work with creative, content, and product marketing to build persona- and account-relevant messaging, assets, and offers
• Partner with field marketing to scale programs, acting as an executive engine and feedback loop
• Partner tightly with Sales, ADR, and Customer Success
• Operate as the marketing counterpart to regional sales leaders and account teams
• Build and maintain account plans jointly with sales, including goals, plays, and contact strategies
• Collaborate with Customer Success to drive adoption, expansion, and advocacy within existing customers
• Leverage ABM technology, data, and frameworks
• Use ABM and intent platforms (e.g., 6sense), marketing automation, and CRM data to identify in-market accounts and orchestrate plays
• Implement ABM frameworks to structure programs and reporting
• Continuously test, measure, and optimize programs based on funnel performance and ROI
• Measure, report, and communicate impact
• Own ABM performance reporting for accounts, including pipeline creation, acceleration, deal velocity, win rates, and expansion
• Build clear dashboards and narratives showing what’s working and where to double down
• Regularly present results and recommendations to marketing and sales leadership

What You Bring

• Experience
• 5–8+ years of B2B marketing experience, with at least 3 years focused on enterprise ABM or field marketing for complex, multi-stakeholder deals
• Proven track…