Senior Manager, Media; Expanded Enterprise

Senior Manager, Media (Expanded Enterprise)

Position Purpose

The Sr. Manager, Media (Expanded Enterprise) manages a team of associates responsible for ideating, directing, executing and optimizing media investments for The Home Depot. This responsibility includes not only executing the previously agreed upon plans, but also requires a high level of critical thinking skills in order to leverage unexpected opportunities as these arise, and the ability to communicate and justify any changes to key stakeholders and business/initiative leaders across the enterprise.

The ability to evaluate and synthesize data is also a prerequisite for success given the complexity of the multiple data sources used in the decision‑making processes.

Key Responsibilities

• 10% Collaboration – Partner with measurement teams to develop reporting tools and monitor ongoing performance of The Home Depot's activities against top industry benchmarks to inform strategies; leverage competitive insights on an ongoing basis to evolve strategies
• 30% Drives Results – Select, develop, motivate and/or influence team of associates, agency partners and other internal and external stakeholders. Support selection and management of external vendors as needed to support appropriate omni‑channel strategies
• 50% Strategy – Develop strategic planning initiatives and ensure business initiative omni‑channel plans are aligned and executed. Accountable for strategy and content development by the strategy and experience teams; develop feedback loop with executive leadership and stakeholder teams to educate and inform of any changes/course corrections to these strategies based on opportunities that arise; act as key stakeholder and subject‑matter expert supporting cross‑functional initiatives
• 10% Test & Learn – Steward and democratize test and learn initiatives that will help support frictionless customer experiences, drive our business and create competitive advantage

Direct Manager / Direct Reports

• This position typically reports to Director, Media or Senior Director, Media
• This position has various direct reports

Travel Requirements

• Typically requires overnight travel less than 10% of the time

Physical Requirements

• Most of the time is spent sitting in a comfortable position and there is frequent opportunity to move about. On rare occasions there may be a need to move or lift light articles

Working Conditions

• Located in a comfortable indoor area. Any unpleasant conditions would be infrequent and not objectionable

Minimum Qualifications

• Must be eighteen years of age or older
• Must be legally permitted to work in the United States

Preferred Qualifications

• Ability to convey complex or technical ideas and processes in easy‑to‑understand terms to diverse audiences
• Seven to 10 years of experience actively managing and implementing large omni‑channel campaigns, budgets and teams at an agency and/or large retailer
• Previous experience with retail websites highly preferred
• Previous experience working with large established platforms and partners (e.g., Google/You Tube, Facebook, Adobe, Salesforce, CRM, premium publishers, major linear and audio partners). Experience working with other platforms and partners (e.g., Pinterest, Twitter, Snapchat, Nextdoor) is a major plus

Minimum Education

• The knowledge, skills and abilities typically acquired through the completion of a high school diploma and/or GED

Preferred Education

• No additional education

Minimum Years of Work Experience

• 7 years

Preferred Years of Work Experience

• No additional years of experience

Minimum Leadership Experience

• None

Preferred Leadership Experience

• None

Certifications

• None

Competencies

• Action Oriented
• Business Insights
• Decision Quality
• Collaboration
• Optimizes Work Processes
• Balances Stakeholders
• Builds Networks
• Communicates Effectively
• Drives Results