Regional Sales Director; GA, AL, MS

At Riboli Family Wines, we've spent over a century perfecting our craft—and we're just getting started. As a four‑generation, family‑owned winery and one of America’s fastest‑growing wine producers, we create brands that people genuinely love, including Stella Rosa, Spritz Del Conte, San Simeon, and San Antonio. We’ve been recognized-On American Winery of the Year, but what drives us isn’t awards—it’s the joy our wines bring to tables, celebrations, and everyday moments.

Rooted in California and committed to quality, sustainability, and innovation, we’re proud to honor our heritage while shaping the future of winemaking.

Responsible for directing, communicating, motivating, organizing, and controlling execution of Riboli Family Stamp Wine company goals through the assigned personnel to achieve optimum sales across the Riboli portfolio. Responsible for communicating to the Regional Vice President the status and needs of District Sales Managers, wholesalers, and trade customers.

• Responsible for managing a Senior District Sales Manager based in Georgia, Alabama & Mississippi.
• Manage Riboli Family Wine portfolio of products within designated markets including the Riboli Senior District Sales Manager, distributors, and the trade.
• Execute the depletion, POD, and revenue plan for assigned designated markets.
• Develop, motivate, and manage performance of the Riboli District Sales Manager, focusing on selling brands to market potential.
• Plan, direct, and coordinate all sales efforts in specified markets.
• Manage distributors to achieve pricing targets and patterns that support depletions and program periods in their respective markets.
• Complete all state pricing filings with accuracy and within timelines outlined by each market.
• Accountable for meeting the annual depletion, POD, and revenue plan; and for managing and allocating trade spending and total sales expenses (including field brand budgets and distributor local marketing funds).
• Assess Riboli District Sales Manager and distributor performance, including addressing poor performance issues.
• Develop the capabilities of Riboli District Sales Managers and wholesalers to adopt and implement the Riboli Family Wine brand strategy through effective execution of the Riboli “Sales Process.”
• Build monthly, quarterly, and annual business plans by market.
• Ensure Riboli’s key distributors manage Riboli’s brand strategy for the trade.
• Call on retail, on‑premise
  
  MU and chain accounts in conjunction with the distributor or Riboli District Sales Manager.
• Possess thorough knowledge of products, the wine industry, competitive brands, and markets.
• Build cross‑department relationships within the company, especially between sales, marketing, finance, and logistics, to carry out Riboli Family Wine brand strategy.
• Exercise appropriate behavior that represents both Riboli and agency brands in the best and most professional manner.
• Exercise the highest level of fiduciary duty to the company in্কার all financial matters—including budgets, promotional spending, and other aspects of the Company’s business.
• Allocate time: 30 % planning, organizing, directing, and controlling execution; 50 % with Riboli and distributor managers and the trade; 20 % administrative, pre‑planning, and follow‑up-inspired. Evening hours and weekends may be required.
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To perform this job successfully, an individual must be able to perform each essential duty satisfactorily.

• A four‑year college degree and/or comparable work experience enabling the incumbent to perform job responsibilities (e.g., supplier, distributor sales, or wine industry management).
• Minimum of 7 + years in the beverage alcohol industry with multiple years of sales management experience.
• Good written communication skills and ability to develop and provide all necessary written reports, correspondence, and presentations.
• GoodžiteOral communication and people skills; professional and personable to be a strong leader and partner to customers and trade.
• Fluent knowledge of a PC and Microsoft Office (Word, PowerPoint, Excel) and other company software.
• Math…