Revenue Marketing Manager

Overview

Hitachi Digital Services is a global digital solutions and transformation business focused on powering better outcomes. This role supports pipeline-generating marketing campaigns across industries, tier 1 and 2 named accounts, growth in existing accounts, and field marketing activities to identify new targets. This is a hands-on, execution-focused position for a marketer with 4–6 years of experience in B2B services, technology, or enterprise marketing who will own programs that directly support revenue generation and account growth.

You will collaborate with Sales, Industry GTM leaders, and Partner teams to translate offerings into market-ready campaigns that drive qualified demand.

Location: United States (Remote with periodic travel for field programs)
Reports to: Head of Revenue Marketing

• Digital & Revenue Campaigns
  • Execute multi-channel digital campaigns aligned to specific offerings, industries, and target accounts
  • Support campaign delivery across email, Linked In, webinars, landing pages, and nurture programs
  • Track performance against engagement, lead quality, and pipeline influence metrics
• Tier 1 and 2 Named Accounts
  • Support and execute targeted programs for priority accounts and industry segments
  • Partner with Sales to align target account lists, messaging, and activation plans
  • Assist with account-centric tactics including targeted digital outreach, content personalization, and follow-up
• Field & Event Marketing
  • Support field-led GTM initiatives, including executive dinners, industry events, customer round tables, and partner programs
  • Coordinate with sales leadership to ensure events are account-focused and outcome-driven
  • Manage post-event follow-up campaigns to drive continued engagement and opportunity momentum
• Content & Offering GTM
  • Help translate service offerings into clear GTM messaging and campaign themes
  • Partner with Product, Industry, and Sales teams to develop campaign-ready content (solution briefs, one-pagers, messaging frameworks)
  • Ensure alignment with Hitachi Digital Services' IT-OT-AI transformation positioning
• Measurement & Optimization
  • Monitor campaign and program performance using marketing automation and CRM tools
  • Provide insights into campaign effectiveness and pipeline contribution
  • Continuously optimize programs based on performance data and sales feedback

• 4–6 years of B2B marketing experience, preferably in IT services, digital transformation, SaaS, or enterprise technology
• Experience executing digital demand generation campaigns
• Exposure to account-based marketing programs
• Strong collaboration skills with Sales and GTM stakeholders
• Ability to manage multiple initiatives in a fast-moving, matrixed environment
• Familiarity with marketing automation and CRM platforms (e.g., Salesforce, Marketo, Hub Spot)

• Exposure to IT services, consulting, or enterprise technology markets
• Experience supporting industry-specific go-to-market motions
• Familiarity with partner-led or co-marketing programs
• Strong organizational and execution skills with attention to detail

This role is:

• Hands-on and execution-oriented
• Closely aligned with Sales and GTM teams
• Focused on measurable pipeline and revenue outcomes

This role is not:

• A people-management role
• A pure brand or communications position
• A senior leadership or strategy-only role

We're a global team of innovators. We harness engineering excellence and passion to co-create meaningful solutions to complex challenges. We turn organizations into data-driven leaders that can make a positive impact on their industries and society. If you believe that innovation can bring a better tomorrow closer to today, this is the place for you.

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Hitachi is a global company operating across a wide range of industries and regions. One of the things that sets Hitachi apart is the diversity of our business and people, which drives our innovation and growth.

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