Digital Marketing Specialist

Join to apply for the Digital Marketing Specialist role at Euna Solutions
.

Digital Marketing Specialist (SEO/PPC focus)

At Euna Solutions, we’re passionate about empowering public sector organizations to make smarter decisions, drive efficiency, and deliver better outcomes. As part of our growing Marketing Team, you’ll take ownership of digital campaign execution and optimization efforts that drive measurable pipeline impact across the buyer journey.

We’re looking for a Digital Marketing Specialist (PPC/SEO focus) to join our team full‑time. In this role, you’ll lead the execution of paid media campaigns, manage SEO initiatives, and support full‑funnel digital programs that contribute to our growth strategy. You’ll also support account‑based and customer marketing efforts in collaboration with the broader team. This is a great opportunity for a hands‑on digital marketer ready to deepen their expertise and make a measurable impact in a fast‑paced, collaborative environment.

Note:

Candidates who advance beyond the initial screening phase will be required to complete a skills assessment aligned with the responsibilities and competencies outlined in this job description.

• Own and execute PPC campaigns across Google Ads, Linked In, and other digital channels—managing keyword strategy, ad copy, targeting, A/B testing, budgeting, and performance optimization.
• Own and execute SEO initiatives to improve keyword rankings, grow organic traffic, and support website and content strategy. Includes keyword research, on‑page optimization, and analytics reporting, as well as AI/LLM placement.
• Build and deploy digital campaigns across email, webinars, website, and remarketing programs, aligned to buyer journey stages and marketing objectives.
• Track and analyze campaign performance using tools like Google Analytics, ad platform dashboards, and CRM data to provide actionable insights and drive ROI.
• Collaborate cross‑functionally with content, product marketing, marketing operations, and sales to align campaign strategy, messaging, and targeting.
• Support ABM programs with account research and audience segmentation, and personalized campaign tactics where applicable.
• Help manage digital marketing vendors and assist with budget tracking and reporting.

• 2–4 years of experience in B2B marketing, with direct experience in PPC, SEO, and digital campaign execution;
  SaaS experience is a strong asset, especially in freemium B2B.
• Proven track record of managing paid media campaigns (e.g., Google Ads, Linked In Ads) and optimizing for performance metrics such as CPC, CTR, conversion rate, and ROAS.
• Solid understanding of SEO principles and experience with tools such as Google Search Console, SEMrush, Ahrefs, or Moz.
• Hands‑on experience with Google Analytics, ad platforms, and marketing automation systems (e.g., Pardot, Hub Spot).
• Experience using Salesforce or another CRM to track campaign engagement and influence on pipeline.
• Excellent organizational and communication skills; comfortable managing multiple projects with cross‑functional teams.
• Results‑driven and proactive, with a strong analytical mindset and desire to improve campaign performance through testing and iteration.

• PPC Management & Optimization
• SEO & Content Performance
• Digital Campaign Strategy & Execution
• Data Analysis & Reporting
• Cross‑Functional Collaboration
• Project & Time Management
• Marketing Technology Fluency
• Growth‑Oriented Mindset

This position will be hybrid with 3 days/week in our Atlanta, GA office (Tuesday, Wednesday, and Thursday).

We believe the future of work is human + AI. At Euna Solutions, we encourage our team members to leverage AI tools to enhance creativity, efficiency, and decision‑making. We’re looking for people who are curious about emerging technologies, eager to experiment, and committed to using AI responsibly to augment—not replace—their expertise.

If you enjoy exploring new ways to solve problems, learning continuously, and applying AI to make your work smarter and more impactful, you’ll thrive here.

At Euna…