Senior Director, Sales
Job in
Atlanta, Fulton County, Georgia, 30383, USA
Listed on 2026-01-27
Listing for:
Coca-Cola HBC
Full Time
position Listed on 2026-01-27
Job specializations:
-
Business
Business Development, Business Management, Sales Marketing -
Sales
Business Development, Sales Manager, Sales Marketing
Job Description & How to Apply Below
The Senior Director of Sales
Leads the customer relationship and cross-functional account team for a large food service chain. This individual will be responsible for setting long-term strategy, building team and partnership culture and delivering on the Coca-Cola promise of collaboration, partnership and growth.
What You’ll Do For Us- Activate The Coca-Cola Company System (including bottlers) to develop and implement business solutions that meet our customer’s needs (within the beverage category and beyond the bottle) and that drive beverage category profit and volume, contributing to overall sales growth for the customers' entire business. Creatively bringing customer solutions to life, pioneering end to end innovation.
- Provide account team leadership, direction, and coaching to achieve work objectives and improve performance and skills across a cross functional team of a Sales, Customer Marketing and Customer Operations.
- Oversee short-term and long-term Beverage Strategy Development.
- Develop and cultivate value-based relationships.
- Build long-term partnership framework and beverage strategies using Collaborative Business Planning.
- Manage a joint scorecard to ensure team is meeting expectations and delivering sustainable results.
- Practice continuous improvement and agile management practices.
- Identify the appropriate tools and resources to support the strategic, operating and personal needs of the partner’s business; align support with internal stakeholders including Brand, Innovation and Strategy teams.
- Experience in cultivating and navigating complex customer relationships (broad and deep).
- Ideal candidate would be a fearless and effective networker and connector inside of the Coke system of resources.
- Strong communication and collaboration skills.
- Bachelor’s Degree in Business, Marketing or other relevant areas.
- 7+ Years Strategic Sales Experience.
- Servant Leadership.
- Consulting with customer as a beverage category partner to provide K & I, share best practices, innovative beverage ideas, and influence decision making around F&B and marketing initiatives.
- Navigate the customer’s franchise system and leverage that network to achieve growth objectives.
- Conduct regular business reviews with customer to monitor relationship and performance.
- Sell in and execute with distinction business planned initiatives while ensuring initiatives are implemented on time and to monitor performance outcome of each key initiative.
- Work closely with customer and internal teams to identify innovative beverage incidence driving solutions and implement.
- Iconic & Innovative Brands: In our portfolio of over 250 products we offer a variety of widely known & popular brands including Coca-Cola, Simply, Fairlife & Topo Chico.
- Expansive & Diverse Customers: We work with a diversified group of customers which range from retail & grocery outlets, theme parks, movie theatres, restaurants, and many more each day.
Skills:
- Leadership
- Business Planning
- Sales Process
- Relationship Building
- Account Management
- Customer Relationship Management (CRM)
- Sales Management
- Marketing
- Analytical Thinking
- Pitch Presentations
- Waterfall Model
- Consultative Sales Management
- Contracts
- Sales Forecasting
- Communication
- Long Term Planning
- Decision Making
- Business Development
- Negotiation
- Solutions Selling
Position Requirements
10+ Years
work experience
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