Senior Marketing Manager

Qualifications

• Bachelor’s degree in Marketing or related field required
• 5-8 years of experience in B2B Marketing for consulting or professional services, with preferable experience in leveraging ABM tactics.
• Fluency in multi-channel marketing strategies that directly tie to business outcomes.
• Exceptional stakeholder management skills and experience managing marketing priorities for multiple teams.
• Clear, concise communication style with an emphasis on driving outcomes.
• Ability to translate business needs into impactful marketing tactics.
• Demonstrates organized, proactive work style to meet deadlines and minimize last-mile changes.
• Preferred experience in project management tools, such as

Location: Remote or hybrid

Travel Requirements: Less than 10%

Determining compensation for this role (and others) at Highspring depends upon a wide array of factors including but not limited to the individual’s skill sets, experience and training, licensure and certifications, office location and other geographic considerations, as well as other business and organizational needs. With that said, as required by local law, Highspring believes that the following salary range reasonably estimates the base compensation for an individual hired into this position in geographies that require salary range disclosure to be between the range below.

The individual may also be eligible for a variety of bonus and financial incentives based on individual and company performance.

Base Compensation Range

$100,000—$120,000 USD

This role reports to the Director, Marketing Business Partner – Business Unit Marketing & Solutions and is responsible for Business Unit stakeholder management, consulting marketing strategy, enablement, and socializing marketing reporting across Highspring’s Consulting business. This role partners closely with Consulting leadership to define marketing priorities, develop and execute Consulting-specific marketing strategies, and ensure sales and consulting teams are enabled with the right messaging, materials, and programs to drive demand and growth.

Acting as the primary liaison between the Consulting business and Global Marketing, the Senior Manager ensures enterprise and integrated solution narratives are translated into relevant, client-centric consulting execution. This is a hands‑on, strategic role requiring both strong consulting business acumen and a roll‑up-your‑sleeves approach to planning, execution, and optimization.

• Consulting has clear, differentiated marketing strategies aligned to growth priorities and buyer needs.
• Consulting leaders view marketing as a trusted, strategic partner.
• Consulting campaigns and programs drive contributable business impact.
• Consulting sales teams are enabled with strong, relevant, and up-to-date materials.
• Marketing insights meaningfully inform Consulting and enterprise decision-making.

• Serve as the marketing subject‑matter expert for Consulting offerings, capabilities, and solutions, representing the voice of the Consulting business in marketing strategy and execution.
• Develop and manage Consulting marketing strategies and roadmaps aligned to enterprise priorities, Consulting revenue objectives, and go‑to‑market motions.
• Drive execution of demand‑generation and awareness initiatives that support Consulting pipeline growth and strategic accounts.

• Serve as the primary marketing partner to Consulting leadership and practice leaders, owning day‑to‑day stakeholder management and alignment.
• Build strong, trusted relationships with Consulting, sales, and solutions leaders.
• Translate Consulting business needs into clear marketing briefs and priorities for Global Marketing and cross‑functional teams.
• Partner closely with the Director, Marketing Business Partner to align priorities, elevate needs, and share insights.

• Partner with Global Marketing teams to design and activate Consulting‑focused campaigns, thought leadership programs, and solution launches.
• Identify opportunities to leverage enterprise and integrated…