Sr Marketing Manager

Position: Sr Marketing Manager Location: 19775 Belmont Executive Plaza Suite 200 Ashburn, VA Job : 915 # of Openings: 1

TITLE:
Sr. Marketing Manager

LOCATION:
Ashburn, VA

POSITION SUMMARY: CPG Beyond the Cloud (CPG) is seeking a Senior Marketing Manager to lead the development and execution of strategic, revenue-aligned marketing initiatives across our national data center services platform. This role is highly cross-functional-partnering with Sales, Pre-Construction, Operations, and Executive Leadership-to drive brand consistency, sales enablement, account-based marketing (ABM), and GTM execution across Delivery and Services lines of business.

This is a hands-on leadership role, ideal for someone who can both set strategy and execute-owning core marketing deliverables while helping scale a modern marketing engine for a high-growth, private-equity-backed organization.

ESSENTIAL DUTIES AND RESPONSIBILITIES: To perform this job successfully, an individual must be able to perform the following satisfactorily; other duties may be assigned. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
GTM & Sales Enablement

• Support ongoing efforts to creation and maintain core sales collateral:
• Corporate overview deck
• Business-segment decks (Delivery, Commissioning, Controls, Low Voltage, HAC, Managed Services, etc.)
• Trifold company introduction document
• Partner with Sales and Strategic Account leaders to support hyperscaler and enterprise accounts (e.g., OEM-aligned pursuits, multi-site programs)
• Support ABM initiatives for top 20-30 strategic accounts and support inside sales team sales efforts and campaigns across both sales teams.

Brand & Content Leadership

• Ensure brand consistency across all internal and external materials (presentations, proposals, website, events)
• Develop customer-facing content including:
• Case studies
• White papers
• Capability statements
• Thought-leadership content tied to data center growth trends
• Manage content calendar aligned to major pursuits, trade shows, and sales campaigns

Digital & Website Strategy

• Support ongoing rework and optimization of CPG's external-facing website
• Coordinate with internal stakeholders and external agencies on:
• Messaging
• Visual identity
• Segment-specific landing pages
• Track engagement and effectiveness of digital assets

Program & Partner Marketing

• Support OEM and partner marketing initiatives (e.g., Schneider Electric, controls partners, commissioning partners)
• Assist in development of co-branded materials, joint announcements, and event support
• Coordinate marketing support for national sales meetings and annual sales kickoff

Team & Process Development

• Help build scalable marketing processes, templates, and workflows
• Manage external agencies, freelancers, and designers as needed
• Contribute to KPI tracking related to marketing deliverables, timelines, and sales impact

QUALIFICATIONS: To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

• 7-10+ years of B2B marketing experience, preferably in:
• Data center services
• Mission-critical construction
• Engineering, infrastructure, or industrial services
• Proven experience developing sales enablement materials used by executive-level sellers
• Strong understanding of complex, services-based selling cycles
• Exceptional written and visual communication skills
• High comfort working directly with senior leadership and sales teams

Preferred Experience

• Experience supporting hyperscalers, colocation providers, or OEM ecosystems
• Prior experience in a private-equity-backed or high-growth environment
• Familiarity with ABM strategies and strategic account support
• Experience managing vendors, agencies, and marketing budgets
• Comfort operating in a fast-moving, evolving organization