Vice President, Convening and Education

Position Overview

Our Vice President of Convening and Education (VP C&E) is a key member of our executive leadership team and plays a pivotal role in shaping the Association’s future, driving membership growth and retention, delivering state-of-the-art industry education and networking opportunities through a regular series of meetings, webinars, and special forums, and maintaining our Foundation’s financial strength while expanding the reach and effectiveness of its programs.

In addition, this role diversifies and grows non-dues and non-meetings revenue by transforming the Association’s expertise, insights, and industry leadership into scalable knowledge-based products and services.

Our VP C&E will also lead efforts to expand the Association’s membership internationally, strengthening our global presence and adapting our value proposition to meet the needs of international markets.

Reporting directly to the Executive Director & CEO, our VP C&E serves as both a strategic thought partner and a hands-on operational leader, managing cross-functional teams and collaborating across departments to achieve our organizational goals.

Key Responsibilities

Strategic Leadership & Organizational Stewardship

• Partner with the CEO and executive leadership team to shape and implement the Association’s strategic plan and long-term goals within the membership, meetings, and education spaces.
• Play a central role in advancing the Association’s revenue diversification strategy, with accountability for growing sustainable non-dues and non-meetings revenue streams.
• Lead the development and execution of the annual operational budget for the Foundation.
• Exercise independent judgment and executive decision-making in support of the Association’s mission, values, and business objectives.

Membership & Business Development

• Oversee the Membership & Business Development team which is responsible for generating a large portion of the Association’s ~$8.5 million+ annual revenue.
• Serve as a visible ambassador for the Association, driving membership acquisition, retention, and engagement through strategic relationship building and business development activities.
• Lead the development and execution of strategies to expand membership internationally, including market assessment, value proposition refinement, and targeted outreach in priority regions.
• Cultivate relationships with international stakeholders, partners, and prospective members to grow awareness, relevance, and adoption of the Association’s offerings abroad.

Meetings & Events

• Provide executive oversight of the Association’s robust portfolio of meetings, webinars, forums, and industry events—from site selection and vendor contracting to content development and speaker engagement—ensuring seamless, high-impact events that reflect the Association’s commitment to excellence, innovation, and relevance in the tolling and transportation space.
• Represent the Association at key industry events and meetings.

Education & Foundation Oversight

• Oversee the Association’s educational strategy and learning portfolio, including professional development, leadership programs, and member training initiatives.
• Expand the reach of educational offerings by aligning learning programs with market demand and opportunities for revenue growth.
• Provide strategic direction to the Association’s Foundation supporting content development and fundraising campaigns for the annual service project, the Foundation scholarship fund, and the annual Leadership Academy program.

People Management & Cross-Functional Collaboration

• Lead, coach, and develop high-performing teams, creating a culture of accountability, inclusivity, and excellence.
• Provide direct supervision including performance management, talent development, hiring, and when necessary, termination.
• Foster a collaborative working relationship with the VP, Communications, Marketing, and Media Relations and the VP, Finance & Accounting to ensure alignment of strategy, messaging, and resources, particularly in support of revenue growth, product marketing, and international expansion initiatives.

Essential Functions

• These are the core duties that must be performed by the…