Director of Membership

Membership Growth & Engagement

• Develop and lead initiatives that support member acquisition, renewal, and long-term engagement.
• Use member data, market insights, and performance metrics to guide planning and continuous improvement.
• Establish annual goals and performance benchmarks related to growth and engagement.
• Collaborate with internal teams to enhance the value of member programs, services, and benefits.
• Contribute to the development of outreach and marketing materials that support membership objectives.
• Monitor campaign performance and adjust tactics to improve outcomes.
• Translate high-level goals into operational plans, timelines, and success measures.

• Work in partnership with internal database and IT teams to ensure systems effectively support membership operations.
• Oversee the use and ongoing optimization of the association management system (AMS).
• Promote data quality and reporting practices that support informed decision-making.

• Provide leadership, coaching, and development for staff supporting membership operations and service delivery.
• Foster strong working relationships across departments to ensure coordinated member experiences.
• Set priorities, clarify expectations, and ensure accountability for results.

• Ensure consistent, high-quality service standards across all member interactions.
• Address escalated issues and guide effective resolution when challenges arise.
• Implement processes for gathering and evaluating member feedback to inform improvements.

• Strategic thinker with the ability to move from planning to execution
• Strong organizational and project management skills
• Effective written and verbal communication skills
• Analytical mindset with experience using data to guide decisions
• Ability to manage multiple priorities in a fast-paced environment
• Collaborative leadership style with a focus on team development
• Experience working with membership databases and reporting tools
• High attention to detail and commitment to service excellence

• Minimum of 8 years of experience in membership, engagement, or related functions, including at least 3 years in a leadership role
• Demonstrated success leading growth and retention initiatives with measurable outcomes
• Experience working with large datasets to analyze trends and member behavior
• Strong background in customer service and operational management