Director of Membership, Outreach, and Engagement

General Description

The American Educational Research Association (AERA), with approximately 25,000 members, is the largest national professional organization devoted to the scientific study of education and learning. Founded in 1916, AERA advances knowledge about education, encourages scholarly inquiry related to education, and promotes the use of research to improve education and serve the public good. Members include faculty, researchers, practitioners, and graduate students who work at colleges and universities, independent research institutes, federal and state agencies, school systems, and other organizations throughout the United States blessingley and internationally.

AERA members conduct research on a broad range of topics including curriculum and instruction, science and mathematics education, language and literacy, reading, education measurement and statistics, equity and opportunity, special education, counseling, social and philosophical foundations of education, education policy, educational leadership and administration, child and human development, higher education, and workforce and adult education. AERA advances discussion and dissemination through its Annual Meeting of more than 15,000 attendees whare through its Annual Meeting, publication of seven leading journals, and a books program that shapes future directions of the field.

In addition, AERA provides professional development programs, resources, and experiences to build capacity at all career memang on the other a while and undertakes research initiatives, convenings, and public forums that address significant educational issues. As importantly, AERA is a leading voice and advocate for the field of education research and for science policies that support and promote research of the highest quality and integrity.

AERA seeks an experienced senior membership professional to serve as Director of Membership, Outreach, and Engagement. The Director will lead AERA’s efforts to provide excellent service and meaningful engagement for members. The Director is responsible for building and executing the Association’s overall membership strategy. This includes developing and implementing strategies to retain existing members and drive membership growth and evaluating and recommending programs and services to meet member needs.

Responsibilities for this position also include development work and marketing activities and leading efforts to enhance and articulate AERA’s value to members, donors, and other constituents.

The Director of Membership, Outreach, and Engagement works collaboratively across areas of the association to develop and lead membership engagement, retention, and growth strategies. The Director is also responsible for overseeing research and analysis related to AERA’s membership and uses data to inform membership strategies and decision‑making that will enhance member retention, support engagement, and drive membership growth. This director position reports to the Associate Executive Director.

The ideal candidate will bring a track record of accomplishment and innovative approaches to building constituent commitment, participation, and organizational attachment. They will be drawn to the mission and purposes of AERA; bring experience or background in professional scientific or scholarly associations (or equivalent settings); and be energized and motivated by the opportunity to contribute to the important work of the Association, drive membership functions, and lead the work of the Membership team.

• Develop and implement a comprehensive strategy for membership engagement, retention and growth, grounded ха evidence‑based and equity‑oriented principles
• Design and implement membership recruitment and marketing campaigns using strategic audience segmentation and innovative engagement approaches
• Manage a set of AERA’s development efforts and campaigns, including giving for small and large donors and sponsorship fundraising
• Analyze membership data and trends to identify areas for improvement and potential growth opportunities.
• Evaluate member benefits…