Store Manager, Retail & Store Manager

Overview
Store Manager – Amsterdam  at  Primark

Fulltime | 38 hours per week

English-speaking + willingness to learn Dutch (B2 within 1.5 years, course provided)

Our store in the heart of Amsterdam, located on the Damrak, is one of our largest and busiest locations in Northern Europe, boasting 90,000 sq ft and 7 floors. For this flagship store, we are looking for an experienced and strong Store Manager.

What You’ll Do
As the Store Manager of Primark Amsterdam, you will lead a complex and dynamic store with more than 400 colleagues. You have experience managing similarly large stores and are able to remain effective under challenging conditions. You are a visible and approachable leader who communicates openly, directly, and honestly.
You inspire, provide direction, and prioritize collaboration. In this role, you not only lead the team but are also responsible for achieving commercial objectives, managing budgets, and creating a fantastic shopping experience for our customers.

What You’ll Get

A very competitive salary with an attractive bonus scheme

15% staff discount and 8% holiday allowance

25 vacation days (based on full-time employment)

Individual development budget + access to our Digital Learning Platform

Collective discount on your (additional) health insurance

Pension contributions through the Retail Pension Fund

An international, dynamic working environment where your development is central

What You’ll Bring

5+ years of experience as a Store Manager with final responsibility in a flagship store or a dynamic retail environment

Experience leading large teams in a demanding environment, with a positive focus on driving sales, customer experience, and employee engagement

An open, honest leadership style: people-first but results-driven

A resilient leadership approach: putting people first and focusing on results, with a critical mindset and experience managing complex teams and situations

Fluent in English – Dutch at B2 level is not required, but you are willing to achieve this within 1.5 years (with course support)

Strategic thinking and the courage to make impactful decisions

Excited? There’s real accountability and ownership here as you shape your store, team’s futures, and steer sales. It’s energizing to put your skills to work in a growing local and global business committed to helping people express themselves—and feel a sense of belonging. Apply today to start your Primark journey!

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