Senior Manager, Digital Content Strategy

Senior Manager, Digital Content Strategy – Cytiva

Are you ready to accelerate your potential and make a real difference within life sciences, diagnostics and biotechnology?

Location:

Amersham, United Kingdom. Reporting to the Director of Digital Content Strategy. Based at the Cytiva hub in Amersham.

• From ideation to implementation, develop content strategies that align with brand identity, customer needs, and business goals, while ensuring brand consistency and compliance with legal and regulatory standards across all digital content assets and channels.
• Create and optimize digital content to improve user experience, drive traffic, and support lead generation.
• Collaborate with marketing, product, sales, UI/UX experts, writers, and customer service teams to ensure cohesive messaging and content alignment.
• Analyze content performance using web analytics tools and apply insights to refine strategy, improve outcomes, and inform governance best practices.
• Stay informed on industry trends, SEO best practices, and emerging technologies to enhance content effectiveness.

• Long‑standing experience in content strategy, digital marketing, or B2B web content development.
• People, process, and project management focused—driven by an innate curiosity to learn and evolve best practices while managing existing workflows.
• Experience working globally or in matrixed, regulated B2B industries.
• Strong analytical skills with experience using data to extract actionable insights that inform content decisions.
• Excellent storytelling and communication abilities, with a focus on clarity and customer engagement.
• Bachelor’s degree in digital marketing, communications, or a related field.

• Familiarity with CMS platforms, SEO, and basic web technologies (HTML, CSS).
• Familiarity with the Agile framework for project execution.

Cytiva, a Danaher operating company, offers a broad array of comprehensive, competitive benefit programs that add value to our lives. Whether it’s a health care program or paid time off, our programs contribute to life beyond the job. Check out our benefits at Danaher Benefits Info.