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Marketing Operations Specialist

Job in Alexandria, Fairfax County, Virginia, 22350, USA
Listing for: ASAE
Full Time position
Listed on 2026-02-07
Job specializations:
  • Marketing / Advertising / PR
    Digital Marketing, Social Media Marketing
Job Description & How to Apply Below

The National Association of the Remodeling Industry (NARI) is seeking a highly organized, detail-oriented Marketing Operations Specialist to support the planning, coordination, and execution of integrated marketing campaigns across membership, events, education, and consumer awareness initiatives—including day-to-day social media execution. This is an onsite role at our Wheeling, IL headquarters.

This role serves as the operational backbone of the marketing team—translating strategy and messaging into action by managing timelines, coordinating deliverables, executing social media schedules, and ensuring campaigns are launched on time and on brand. The Marketing Operations Specialist reports to the Director of Marketing and Membership and works closely with the Communications Manager, as well as internal teams, chapters, vendors, and external partners.

Key Responsibilities Campaign Planning & Execution

Support the development and execution of integrated marketing campaigns for:

  • NARI membership recruitment and retention
  • Annual and regional conferences and events
  • Education, certification, and workforce development programs
  • Consumer awareness initiatives
  • Maintain master marketing calendars, launch schedules, and campaign timelines
  • Track campaign milestones, deliverables, and deadlines to ensure on-time execution
Social Media Management & Execution
  • Manage day-to-day execution of NARI’s social media channels, including:
  • Scheduling and publishing approved content
  • Coordinating campaign-related posts across platforms
  • Monitoring comments, messages, and basic engagement
  • Work closely with the Communications Manager to:
  • Implement approved messaging and brand voice
  • Adapt content for different platforms and audiences
  • Support social media coverage for:
  • Conferences and events (pre-, during-, and post-event)
  • Membership campaigns and announcements
  • Education, certification, and workforce development initiatives
  • Maintain a social media content calendar aligned with campaign priorities
  • Track basic performance metrics and provide reporting support
Project & Workflow Management
  • Coordinate marketing projects from kickoff through completion
  • Manage task assignments, timelines, approvals, and dependencies
  • Serve as the primary point of contact for day-to-day campaign logistics
  • Ensure consistent use of project management tools and marketing workflows
Cross-Department & Chapter Coordination
  • Collaborate with membership, events, education, and chapter relations teams
  • Assist with creation and distribution of chapter marketing toolkits
  • Support adaptation of national campaigns for chapter-level promotion
Vendor & Asset Coordination
  • Coordinate with external vendors and freelancers (design, print, digital)
  • Track deliverables, timelines, and basic budgets
  • Help organize and maintain marketing assets, templates, and files
Reporting & Optimization Support
  • Assist in tracking campaign and social media performance metrics
  • Support post-campaign and post-event reviews
  • Help document processes, workflows, and best practices
Qualifications Required
  • 3–5 years of experience in marketing operations, project coordination, or digital marketing
  • Experience executing social media content calendars and scheduling posts
  • Strong organizational and time-management skills
  • Experience supporting multi-channel marketing campaigns
  • Strong attention to detail and follow-through
  • Proficiency with social media management and project management tools
  • Strong communication and collaboration skills
Preferred
  • Experience in an association, nonprofit, or membership-based organization
  • Familiarity with event or conference marketing
  • Experience working with chapters, affiliates, or volunteer leaders
  • Basic understanding of social media analytics and reporting
  • Experience with CRM or association management systems
What Success Looks Like in This Role
  • Marketing campaigns and social media content are executed on time and in alignment
  • Social media supports—not competes with—broader marketing goals
  • Internal stakeholders experience smooth, predictable workflows
  • The marketing team gains consistency, visibility, and scalability
  • Peak periods (especially the Annual Conference) feel organized and manageable
Why Join NARI

The National…

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