Manager Area Sales

Manager Area Sales role at Coca-Cola Consolidated

Requisition

Pay Range: $86,000.00 - $, depending upon experience

Locations:
Alexandria, Cumberland, Fredericksburg, Hagerstown, Staunton

Uncap Your Potential at America's Largest Coca-Cola Bottler — Pour Your Passion into Purpose! We're more than beverages—we're building meaningful careers and vibrant communities. Join our team where your talent meets purpose, and every teammate directly shapes our success.

• Career Growth:
  Clear pathways to advance and develop your career
• Competitive Benefits: 401(k) match + health coverage + employee stock purchase plan
• Purpose-Driven:
  Create meaningful impact in the communities you serve
• Professional Development:
  Dedicated training + personalized mentorship

The Area Sales Manager (ASM) is responsible for the direct management and leadership for an assigned sales Market. The ASM is responsible for leading the direction, execution, and proper reporting of outcomes to the appropriate levels of management to ensure expected revenue goals are met. The ASM also ensures the delivery of a business plan by leading the Sales and Delivery organization to identify opportunities, establish goals and objectives to deliver business plan and goals;

balance stakeholders; manage business changes; ensure new program benefits are obtained; monitor key performance metrics, and managing resources efficiently.

• Coaches, teaches, and trains District Sales Managers to successfully deliver results
• Drives RED improvement and collaborates with Coca-Cola North America (CCNA) and other key stakeholders to grow market share and develop teammates
• Fosters a fun, results-driven work environment that achieves its results in a safe, professional, and ethical environment
• Provides honest assessments of team members for effectiveness and development and resources for learning to create strategic developmental plans necessary to support continuous improvement and career growth opportunities
• Owns customer service, relationships, and growth with internal and external stakeholders through the establishment of positive, profitable, selling relationships with key customers to drive successful execution of our commercial plans in the market
• Leads the strengthening of community relationships through collaboration and sharing of best practices within our industry and developing and influencing solutions for National and local customers to grow profitably
• Defines Look of Success (LOS) and ensures understanding through effective communication and establishment of accountability of team members while tracking and reporting results accurately
• Delivers operating plan by managing all relevant activities, including but not limited to administrative duties to support the business plan and establishing a positive rapport within the communities of assigned market
• Leads cross-functional collaboration by partnering with other functional departments including Warehouse department leaders to ensure shared expectations are met and exceeded
• Establishes management routines to ensure communication between all departments is maintained; provides input and direction regarding merchandising standards, set integrity, product supply, forecasts, and capacity efficiencies, inventory risks to maximize revenue
• Manages, leads, and motivates a team to deliver results by communicating company goals, safety practices, and deadlines; engaging and developing teammates through effective performance management, and coaching and training
• Implements continuous improvement methods while maintaining customer focus, and embodies company purpose and values to inspire servant leadership

• Shared Company Ethics, Values
• Advanced selling skills
• Proven leadership ability, personnel management skills
• Excellent problem solving, analytical skills
• Strong attention to detail
• Sales management skills
• Excellent safety record, excellent driving record required (a 7-year Motor Vehicle Record will be reviewed)
• Proven customer management ability strongly preferred
• 7 years progressive management experience in soft drink, beverage industry or related industry strongly…